Ttg technology provides the direct selling industry with the most modern and configurable sales performance management software…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
512 businesses
Schema app is an end-to-end schema markup solution that helps enterprise SEO teams develop a knowledge graph and drive search…
Glasshat takes the guesswork out of growing a business online by helping businesses effortlessly create and put into action…
Reviewpush found it's place within the customer experience management space in 2011, when lee mcniel, founder and CEO, was…
Whatfix is the AI-native digital adoption platform built for the modern enterprise. It helps organizations close the adoption gap…
G2planet provides comprehensive event management and execution solutions to the largest organizations in the world. Our…
Welcome to mailtastic! Do you know that your clients, contacts and potential customers see your email signature more than they…
The source code search engine for sales! Find all of your competitor's clients: - quickly provide your sales team with new leads…
Welcome to mailtastic! Do you know that your clients, contacts and potential customers see your email signature more than they…
Futuri empowers broadcasters, digital publishers, and content creators with al-driven solutions that maximize audience engagement…
The all-in-one referral marketing platform for prelaunch, newsletters & e-commerce. We've worked with companies like producthunt…
Create, manage, and grow your internet radio station with ease - all from your browser. Yes, starting a radio station can be…
Ayrshare's APIs provide the core infrastructure for social media posting, management, and analytics. The ayrshare API takes care…
Ning is your key to creating an awesome social community. Create a perfect social space to bring people together. With your own…
Serpwatch is an advanced SEO rank tracker made for modern SEO professionals. Focused on deep rank tracking insights and workflow…
Captain data empowers businesses with real-time, enriched intent data through our powerful API. Designed for salestech…
Leady.com is the global provider of industry innovative tool for B2B lead generation. Built to help marketing and sales managers…
Bloyal helps you build profitable, lasting customer relationships through powerful loyalty technology, automation, and…
Engage your audiences and boost your organization’s impact with email newsletters, discussion groups and opt-in email marketing…
A navori labs product, is the world's largest independent, channel-only digital signage isv. We partner with integrators and…
Assistant de PRésence sur les réseaux sociaux. Sociallymap permet d'automatiser sa PRésence sur les réseaux sociaux, pour gagner…
With tame’s new webinar platform, you can easily host webinars that are: - fully customisable, to be 100% on-brand - engaging for…
Adbrain powers marketers and their partners to understand and engage with their customers with a personalized, consistent message…
Advertaze, the pioneers of personalized recruitment advertising (for HR) and account-based advertising (for demand gen)…
Showing 312 of 512 — 200 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.