Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

512 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Adcleek

Neuilly-Sur-Seine, Île-De-France, France

Adcleek est une société indépendante de trading online Basée à Paris et tournée vers le Marché européen, adcleek est spécialisé…

4.0 2 reviews

Authoritas

Twickenham, United Kingdom

Big marketing data™ & software for professional marketers Analytics SEO is a comprehensive online marketing platform focused on…

4.0 19 reviews

Decide AI

Levallois-Perret

Decide AI helps B2B groups to improve the commercial perfomance of their online prospection. Even in the B2B sector, 60% of the…

4.0 1 reviews

Engage Software

Wirral, England, United Kingdom

D2i systems are an award-winning, specialist software development house providing event management software, event registration…

4.0 2 reviews

FinancesOnline

East Palo Alto, California

Wa are the fastest growing independent software review platform. Financesonline.com reviews aim to help business owners find the…

4.0 7 reviews

Inspyders SEO and web crawling tools were created for all types of tasks, including powerful applications for website quality…

4.0 1 reviews

Limelight Platform

Toronto, Ontario, Canada

Limelight platform is an experiential marketing platform that empowers brands and agencies to capture, manage, and measure…

4.0 1 reviews

Loyalistic

Helsinki, Uusimaa, Finland

Loyalistic is the complete inbound sales desk. Use loyalistic to attract new contacts and nurture the existing ones to discover…

4.0 4 reviews

PitchPrint

Newark, Delaware, United States

The quicker your customers design, the faster they checkout. The more sales you make with our simple and intuitive web to print…

4.0 1 reviews

rankingCoach

Cologne, North Rhine-Westphalia, Germany

Rankingcoach is an AI-powered digital marketing solution that resellers desire and smbs love. Our mission is to make digital…

4.0 1 reviews

Referral Rock

Alexandria, Virginia, United States

Turn your biggest fans into one of your best acquisition channels! With referral rock, you can build automated customer referral…

4.0 4 reviews Usage-based

Regpack

San Diego, California, United States

Register. Charge. Manage. Regpack is the all-in-one registration and payment platform that helps programs thrive. We empower you…

4.0 70 reviews Subscription

Remail

San Francisco, California, United States

Remail is a follow-up automation SaaS. Our mission is to connect you with the persons you need. If your goal is to get an answer…

4.0 1 reviews

Scopeleads is a pre-CRM and top of pipeline lead generation software. It not only finds you B2B or digital marketing leads that…

4.0 1 reviews

Store Locator Widgets

London, England, United Kingdom

A fully featured store locator service that is incredibly quick and easy to configure, add locations and embed in your website…

4.0 2 reviews

Upsight

San Francisco, California, United States

Upsight is a comprehensive web and mobile marketing platform. We empower the world’s best marketers to build personal, profitable…

4.0 1 reviews

Zyyne

Courbevoie, Île-De-France, France

Html5 flipbooks on cloud = zyyne.com Zyyne is an online platform that boosts your publications : they are more vivid, easier to…

4.0 1 reviews

Amplifinity

Ann Arbor, Michigan, United States

Amplifinity referral software generates revenue growth for sales-driven companies. Amplifinity turns your different referral…

3.9 4 reviews

GoSite

San Diego, California, United States

Meet gosite. The all-in-one digital platform that's helping small businesses grow. We make it easy for small businesses to move…

3.9 25 reviews

IZEA Unity Suite

Winter Park, Florida, United States

Izea is an influencer marketing agency with a mission to make creator economy solutions for marketers. We do this by lighting up…

3.9 32 reviews

SoftwareSuggest

Ahmedabad, Gujarat, India

Softwaresuggest is an online marketplace dedicated to helping businesses and individuals find the perfect software solutions to…

3.9 5 reviews Subscription

Vuelio Media and PR

London, England, United Kingdom

Vuelio helps organisations make their story matter by providing monitoring, insight, engagement and evaluation tools for…

3.9 11 reviews

Alterian Customer Experience Platform

Denver, Colorado, United States

Pioneering journey intelligence Journey insight is the only platform that combines one of the world’s largest customer behavior…

3.8 8 reviews

Eventbee

San Francisco, California, United States

Eventbee provides easy to use online ticketing and event registration software. Trusted by over 100,000+ event managers…

3.8 9 reviews
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Showing 288 of 512 — 224 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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