Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

CPV Lab Pro

Bucharest Bucharest, Bucureşti, Romania

Cpv lab is a marketing tracker used to control and optimize all your marketing campaigns in one place, no matter the traffic…

4.9 5 reviews

CustomerLabs CDP

Willington New Castle, Delaware, United States

Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…

4.9 8 reviews

DefamationDefenders

Boulder, Colorado, United States

Defend your name against internet defamation with the foremost authority in online reputation repair and defamation removal…

4.9

Digivizer

Sydney, New South Wales, Australia

What is the digivizer advantage? It’s the unique blend of data, insights and action at speed. Instantly empower your…

4.9 6 reviews

Direct Mail for Mac

Mountain View, California, United States

Direct mail is the #1 customer-rated email marketing app for the mac. Create and send great looking emails that get opened; make…

4.9 21 reviews

Eventcube

London, England, United Kingdom

We empower event organisers to create meaningful virtual, in-person, and hybrid events through beautiful event management and…

4.9 11 reviews

Eventogy

London, England, United Kingdom

Eventogy is a simple, secure and scalable corporate conferences and hybrid events management platform. A beautifully presented…

4.9 21 reviews

EventX

Kowloon, Hong Kong

“events anywhere, anytime, for anyone.” Events are where meaningful connections and knowledge sharing happen. We are here to make…

4.9 117 reviews

Fintel Connect

Vancouver, British Columbia, Canada

Fintel connect is the leading partner marketing solution exclusively built for the financial industry. We are on a mission to…

4.9 62 reviews

GrowMeOrganic

Sheridan, Wyoming, United States

Growmeorganic is an all-in-one email finder and cold email software for entrepreneurs, marketing executives, growth hackers, and…

4.9 10 reviews

GrowthBar

San Francisco

The biggest growth marketing blog on the web + gmp agency, the San Francisco-based search agency for startups → enterprise tech…

4.9 26 reviews

GrowthHero

Minneapolis, Minnesota, United States

Powerful 3-in-1 partner marketing software. Build successful partner marketing programs, where affiliates, influencers & your…

4.9 15 reviews

Hive Marketing Cloud

Bristol, England, United Kingdom

Taking people on journeys they love. Hive marketing cloud helps marketers in medium sized businesses to accelerate marketing…

4.9 4 reviews

Huckabuy Cloud

Park City, Utah, United States

Huckabuy is a fast-growing tech startup based in park city, Utah. We are a SaaS company that is changing how organizations grow…

4.9 11 reviews

KeyMetric Call Tracking

Las Vegas, Nevada, United States

Keymetric call tracking & customer engagement analytics - call 866.862.7525 | 56 followers on LinkedIn | keymetric delivers…

4.9 13 reviews

At klickrr, we want you to establish better connections. That’s why our cloud-based communication platform is centered on helping…

4.9

Leadferno

Minneapolis

The future of your business is the customer you win right now. Close more leads faster and delight customers with real time…

4.9 5 reviews

Lexer

Melbourne, Victoria, Australia

Stop guessing. Start growing. Fragmented data leads to fragmented customer experiences. Lexer is the customer data platform that…

4.9 21 reviews

Maglr publishing platform

Breda, Noord-Brabant, Netherlands

Maglr is a design platform for creating interactive, visually engaging content that goes beyond what's possible in a standard…

4.9 5 reviews

Mailsoftly

San Ramon, California, United States

Mailsoftly AI-powered email marketing & automation Mailsoftly helps businesses grow their audience, engage users, and boost…

4.9

Measured

Austin, Texas, United States

Measured is the AI-powered marketing effectiveness platform trusted by enterprise brands. Since 2017, leading marketers have used…

4.9 11 reviews

MediaHQ

Dublin, Ireland

Designed for PR and communications teams, mediahq is the all-in-one media contacts database and press release distribution…

4.9 11 reviews

Mentionlytics

London, England, United Kingdom

Mentionlytics is a top-notch web and social media monitoring platform that helps businesses of all sizes and industries…

4.9 58 reviews

Netpeak software develops tools for SEO specialists and webmasters, that help to solve day-to-day SEO tasks in easy and effective…

4.9 105 reviews Subscription
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Showing 264 of 2,276 — 2,012 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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