Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

287 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Catching up with global digital trends, mobio was established to create a comprehensive cdp & cem platform, enabling businesses…

Unrated

Now Interact

Stockholm, Stockholm, Sweden

Now interact is an AI-driven decisioning platform that helps brands understand visitor behaviour and intent, taking the right…

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ONEcount

Coral Springs, Florida, United States

Onecount is a customer data platform coupled with a robust marketing tech stack (mts). The highly integrated platform is ideal…

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Online Lead Portal

New Delhi, Delhi, India

Online lead portal provides intelligent customer engagement software for businesses of all sizes, making it easy for teams to win…

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Openthrive

Bengaluru, Karnataka, India

We design website and commerce experiences. From desktop, tablet, and mobile to a modern and seamless customer experience on…

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Optiin

Hawthorne

Super fast and modern drag and drop marketing web funnel builder for small and medium sizes businesses. Build Highly SEO…

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Opt Intelligence

New York, New York, United States

Founded in 2003, opt-intelligence is an industry pioneer and the most advanced online advertising exchange dedicated to the user…

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PeopleSmart

New York, New York, United States

At peoplesmart, our mission is to help companies leverage professional contact data to grow their business.

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Pilotnow

Chicago, Illinois, United States

Pilot’s lead generation and sales development solutions help companies of all sizes accelerate their growth. Pilot combines…

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Primer (Sayprimer.com)

San Francisco, California, United States

Primer unlocks B2C-level targeting and activation for B2B marketers. Precision targeting, better leads, and more efficient spend…

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PromoSimple

Indianapolis

Promosimple is a web-based application that provides websites, brands, and blogs with simple solutions for creating, managing…

Unrated Quote-based

promotee

Wyoming

The future of B2B growth isn't in a cold inbox-it's in a warm community. But how do you tap into the world's largest community…

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Prospect Labs

Vilnius, Vilniaus Apskritis, Lithuania

Prospect labs is a lead generation agency. To learn more visit https://www.prospectlabs.co/done-for-you or get in touch at…

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Prospectoo

Navi Mumbai, Maharashtra

Prospectoo empowers B2B marketers with accurate and organized data on relevant prospects, including verified contact information…

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Prospectoo

Navi Mumbai, Maharashtra

Prospectoo empowers B2B marketers with accurate and organized data on relevant prospects, including verified contact information…

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QuitSnap Blue

Warszawa, Mazovia, Poland

Quitsnap blue is an effect. It's the effect of creators' knowledge, experience and creativity. As all our products and tools…

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Rallio

Irvine, California, United States

Rallio, powered by ignite visibility, is a powerful SaaS platform designed to help multi-location and franchise brands streamline…

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Redscraper

Chennai, Tamil Nadu

Since its formation in 2010, redscraper has quickly become one of the leading information research organizations in the world…

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ReferralHero

Philadelphia

Referralhero is referral program software that helps service businesses generate a consistent stream of new clients through…

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ReIntent

Austin, Texas, United States

Reintent offers an automated contact management solution built specifically for large data companies and enterprise software…

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Rocketism

London

Rocketism enables B2B companies to push a button and get a sales pipeline. We drive revenue for our customers by accelerating…

Unrated

RSCreative Tech

Dc, Queensland, Australia

We help business consultants get more leads and repeat customers with simple automated software tools. How do we do it? It's a…

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SalesEngine.ai

Wilmington, Delaware, United States

We provide accurate company and people data built in real-time from 1st party sources to eliminate data decay and ensure data is…

Unrated
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Showing 264 of 287 — 23 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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