Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

395 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Dyspatch

San Francisco, California, United States

Empower your team to create, innovate, and grow with the dyspatch email builder. Dyspatch is an industry-leading solution for…

4.1 92 reviews Subscription

EmailOctopus

London, England, United Kingdom

Emailoctopus offers email marketing for next to nothing. The platform provides a simple and intuitive user interface which allows…

4.1 27 reviews

Jabmo

London, England, United Kingdom

Expandi jabmo, recognized in the 2024 gartner® magic quadrant™ for ABM platforms, powers account based marketing for the world's…

4.1 44 reviews

Mailee.me

Gravataí, Rio Grande Do Sul, Brazil

O mailee é o email marketing 2.0, com tudo o que você precisa. E o que é melhor: com foco na simplicidade e na eficiência. Aqui…

4.1 17 reviews

MessageGears Platform

Atlanta, Georgia, United States

Messagegears is the data activation and engagement platform that helps enterprises harness their data by streamlining the tech…

4.1 68 reviews

MioDatos

San Diego, California, United States

Satisfied customers may or may not refer your business. Without a referral campaign, your referrals are generated out of sheer…

4.1 20 reviews

SARE

Rybnik, Silesian Voivodeship, Poland

Sare wspiera organizacje, które potrzebują bezpiecznej I kontrolowanej komunikacji cyfrowej. Pomagamy zarządzać komunikacją z…

4.1 12 reviews

SendBlaster

Milano, Lombardia, Italy

Sendblaster is a multi-award winning powerful email marketing software and contact list management desktop application. Features…

4.1 5 reviews

StoryPorts

Cincinnati, Ohio, United States

Storyports helps distributed teams create, review, test, and ship better email campaigns from start to finish. 🤫 Our award…

4.1 11 reviews

Acumbamail

Ciudad Real, Castilla - La Mancha, Spain

Email, sms marketing, susbcription forms management and landing page editor to meet all your marketing strategy needs. A team of…

4.0 7 reviews

Admailr

Branchburg, New Jersey, United States

What we do? Admailr helps publishers to monetize their email messages. We work with advertisers to target their offers to the…

4.0 1 reviews

Welcome to appfillip, where innovation meets results in the world of app marketing. We're not just another agency; we're an…

4.0 1 reviews

CleverReach

Rastede, Niedersachsen, Germany

Cleverreach ist eine der führenden lösungen für e-mail marketing. Als kompetenter technologie-partner stehen wir unseren kunden…

4.0 22 reviews

Constant Contact

Waltham, Massachusetts, United States

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales…

4.0 5197 reviews

EasySendy Pro

Bengaluru, Karnataka, India

Easysendy is an advance marketing platform for online gig creators like, bloggers, podcasters, vlogger, business coach…

4.0 23 reviews

Eggzack

Bethlhem, Pennsylvania, United States

Eggzack is the patented marketing automation system that helps small businesses get more local sales. Small businesses are…

4.0 1 reviews

Email Hippo

Launceston, England, United Kingdom

Email hippo provides fast, accurate and secure email verification software, accessed via web app or API. Check a list of up to…

4.0 6 reviews

Emma

Nashville, Tennessee, United States

Emma exists to bring clarity and simplicity to email. We help teams of all sizes design beautiful, on-brand messages, personalize…

4.0 512 reviews

Ennect Mail

Pittsburgh, Pennsylvania, United States

Ennect™ is an award-winning marketing software for email marketing, event and registration management, online surveys and…

4.0 1 reviews

e-shot

Epsom, England, United Kingdom

E-shot™ is the simple and secure communication platform trusted by the public sector to deliver highly effective email and sms…

4.0 12 reviews

Gimmio

Como, Western Australia, Australia

It all started with 2 friends from high school who wanted to start an online business. Over 15 years later, after much research…

4.0 1 reviews

Goolara Symphonie

Moraga, California, United States

Goolara, llc is an email marketing software provider that specializes in advanced email marketing systems made easy-to-use. Our…

4.0 1 reviews

Hotsol

New Jersey, United States

Hotsol is a bulk email service for purchased email lists. We work with small, medium and large companies to send cold email in…

4.0 1 reviews Subscription

LimeLeads

Santa Monica, California, United States

Limeleads makes it easy to build, preview, and save customizable segments of targeted leads in minutes, providing a searchable…

4.0 1 reviews
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Showing 264 of 395 — 131 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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