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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
543 businesses
We're an sf based SaaS company dedicated to getting marketers information so they can make the best decisions possible (when it…
Aklamio's fully serviced customer incentives platform revolutionizes the marketing for top global brands, streamlining the…
Azavista is a solution for corporate event organisers who are aiming to streamline their event planning processes. We offer a…
Bulk 24 sms is a one stop destination for bulk sms services. Our sms software is loaded with many good features which provide…
For more than a decade, we’ve been helping enterprise brands rethink how they grow. Buyapowa designs and runs reward-led customer…
Event cadence is a platform that helps teams schedule and manage events, meetings, and engagements in one connected system…
We help you deliver education. For over 45 years, omnipress has helped associations, corporations, non-profits, and other…
Contactmonkey is an internal email software that integrates with outlook, gmail, Microsoft teams, HRIS, and sms, allowing…
Ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two…
Elite email (www.eliteemail.com) is the award winning email marketing solution used by businesses around the globe. Try it for…
Eventtia empowers marketing and event professionals to create unique experiences, attract high-quality leads, and build stronger…
Searce is an engineering-led modern tech consultancy that empowers clients to futurify by delivering real business outcomes. Over…
Genoo, llc, a software as a service (SaaS) offering targeted at small-to-midsize businesses, delivering smart and full featured…
Lead forensics is the software that reveals the identity of your anonymous website visitors, turning them into actionable…
Leadgenius helps B2B companies find and reach their next best customers. We combine AI, human research, and automation to deliver…
We find your strongest customer voices and amplify their authentic human influence, giving your brand relevance and control in an…
Netmera unifies customer data and AI-powered omnichannel engagement in a single platform. Marketing managers, product owners, and…
Nolimit is a technology company focusing on developing online media (especially social media) monitoring and analytic tools to be…
On24, a cvent company, is on a mission to help businesses bring their go-to-market strategy into the AI era and drive…
Outfunnel makes it incredibly easy to unify your sales and marketing data. This way, you can use any combination of sales and…
Paperless post is reimagining invitations through design and technology to help people connect at life’s memorable moments. With…
Paytronix, an access group company, is a cloud-based digital guest engagement platform for the hospitality industry. Our…
Build an online storefront in minutes & start earning Plan, create and schedule your social content
Showing 240 of 543 — 303 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.