At trendsights, we research everything necessary to answer what your team needs to know. We extract and analyse information from…
4.5
1 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Triberr is the go-to platform for content, social media, and influencer marketing. Imagine an end-to-end solution that…
4.5
2 reviews
Social media monitoring & SEO monitoring Unamo provides the tools to let every team unleash their full potential. One platform…
4.5
27 reviews
Unbox social is a powerful social media analytics and reporting tool. It aims to enhance the performance of social media…
4.5
1 reviews
Vidiq combines heart-led creator coaching with leading technology to unlock your true potential on YouTube. We provide an…
4.5
27 reviews
Freemium
Bitly is your all-in-one connections platform for short links, qr codes, and landing pages, all backed by powerful analytics. We…
4.5
646 reviews
Acquired in 2022, vision6 is now a constant contact company. Vision6 by constant contact is an iso27001:2022 certified email &…
4.5
13 reviews
Votigo helps brands and agencies plan, launch, and manage sweepstakes, contests, and giveaways with a secure platform and…
4.5
6 reviews
Webbula keeps you always ready- with data that’s precise, up to date, and built on truth. We sharpen the data driving your…
4.5
4 reviews
Zoomsphere is the ultimate social media management tool for effective teamwork. Plan, schedule, analyze, and collaborate on your…
4.5
11 reviews
Subscription
Ambassify is the leading employee advocacy platform. Turn your employees into brand ambassadors and enjoy the power of social…
4.4
25 reviews
Create easy "tweet about this" links to use on your website, blog, emails, press releases, or even Twitter and share your message…
4.4
10 reviews
Connectedview is an inc. 5000 company that offers the award-winning all-in-one software products donorview & associationsphere…
4.4
15 reviews
Design and create tabs and promos for your Facebook fan pages. We provide effective tools to increase the visibility of your…
4.4
20 reviews
Cortex is for leading marketers who want to create marketing that doesn’t feel like marketing. Founded in 2015, the company built…
4.4
8 reviews
Desygner.com offers a versatile SMB marketing and design solution, allowing businesses to create, control, and distribute…
4.4
8 reviews
Drumup is an intelligent social media marketing, content marketing and news tracking app. It helps marketers and professionals…
4.4
14 reviews
Easypromos is a global leader in digital promotions offering a self-service, easy-to-use platform to create and manage digital…
4.4
5 reviews
Experiture empowers businesses to harness the full potential of their customer data for marketing through our leading-edge…
4.4
6 reviews
We are a creative agency helping you extract your core values and transfer them into inspiring content which would not only be…
4.4
32 reviews
Gaggleamp is an employee advocacy platform built to help you drive real business outcomes. We make it easy for marketing and…
4.4
230 reviews
Getsocial is a content analytics platform that helps marketers measure, promote and amplify their best content. We work with over…
4.4
17 reviews
Hopper hq is the automatic planning and scheduling tool for Instagram, Facebook and Twitter. Create, plan and schedule posts…
4.4
15 reviews
Subscription
Insense is the all-in-one solution for scaling ugc production and influencer marketing; offering both a creator marketing…
4.4
107 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.