The only official pendo LinkedIn account. Pendo’s mission is to elevate the world’s experience with software. Pendo’s product…
4.4
1155 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Pi datametrics is the enterprise SEO and search intelligence platform built for the AI era of search. We help SEO leaders and…
4.4
46 reviews
Proof graduated the world's top startup accelerator, y combinator, in the winter class of 2018. Since then, proof has grown and…
4.4
7 reviews
Zigihub is world's first integrated and intelligent revenue acceleration platform covering the entire spectrum of CRM, sales…
4.4
8 reviews
Aklamio's fully serviced customer incentives platform revolutionizes the marketing for top global brands, streamlining the…
4.3
12 reviews
At beam.gg, we're building the future of online communities. We're building a SaaS platform that empowers brands and…
4.3
4 reviews
𝐁𝐢𝐳𝐥𝐲 𝐡𝐚𝐬 𝐜𝐫𝐚𝐜𝐤𝐞𝐝 𝐭𝐡𝐞 𝐜𝐨𝐝𝐞 𝐨𝐧 𝐡𝐨𝐰 𝐩𝐞𝐨𝐩𝐥𝐞 𝐬𝐡𝐨𝐮𝐥𝐝 𝐛𝐨𝐨𝐤 𝐞𝐯𝐞𝐧𝐭𝐬 𝐨𝐧𝐥𝐢𝐧𝐞 Bizly…
4.3
2 reviews
Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…
4.3
215 reviews
For more than a decade, we’ve been helping enterprise brands rethink how they grow. Buyapowa designs and runs reward-led customer…
4.3
3 reviews
Chamaileon is a collaborative email design platform for marketing teams. We started out by creating a highly flexible drag and…
4.3
74 reviews
Welcome to clickx! An all-in-one tech platform built for digital marketing agencies. Our software is designed to help you start…
4.3
24 reviews
SAP engagement cloud (formerly SAP emarsys) helps organizations power unique engagement by connecting real-time customer insights…
4.3
359 reviews
Etrigue is a leading provider of "thru-partner" marketing-as-a-service capabilities and marketing automation SaaS products that…
4.3
42 reviews
Event registry is an AI-driven news intelligence platform that helps organizations see what matters-before it matters. We monitor…
4.3
2 reviews
Modern and reliable affiliate tool for subscription-based companies. Since 2017, our mission has been clear: to help businesses…
4.3
14 reviews
Funnelytics is a revolutionary marketing analytics software that allows marketers and business owners to map and track their…
4.3
28 reviews
Global reward solutions is an online reward management system and the world’s leading source for incentives and rewards…
4.3
3 reviews
Hotjar, a contentsquare company, gives teams access to product experience insights, which shows them how users behave, and what…
4.3
270 reviews
Prezly is your dedicated CRM for PR. Manage your contacts, pitch journalists, and publish stories that get real coverage.
4.3
72 reviews
Swag pro (formerly printfection) is a swag management platform that simplifies the buying, managing, and distribution of swag and…
4.3
289 reviews
Reportei is a digital marketing reporting tool focused on social media. The software relies on Facebook reports, Instagram…
4.3
13 reviews
Sms marketing software that makes business texting simple and powerful. We help marketing teams, sales professionals, and growing…
4.3
10 reviews
This profile is no longer active. Follow along on the journey at @sproutsocial on all channels | or learn more at…
4.3
100 reviews
Crozdesk.com is a discovery platform that makes the search for software simple. With user and expert reviews, detailed profiles…
4.2
27 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.