Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Websand

Newcastle, England, United Kingdom

Websand helps you understand your customer data, enabling you to send the right message, to the right people, at the right time…

5.0 1 reviews Freemium

WebTrak

Landover, Maryland, United States

Decision software is an established marketing services and software provider located in landover, Maryland, near Washington d.c…

5.0

WhoFi

Edmond, Oklahoma, United States

Run your space. Prove its impact. Whofi helps community spaces like libraries, parks, and museums thrive in the digital age. The…

5.0

Wild Mail

Barcelona, Cataluna, Spain

Wild audience designs work that is optimised for living, for everyone. We work on cool projects like wildmetrics and wild mail to…

5.0 1 reviews

Womplify has a simple goal - to help you easily achieve everything you need to, in digital marketing, even beyond what you were…

5.0 1 reviews

WordLift

Roma, Lazio, Italy

Wordlift is an AI-driven platform revolutionizing digital content strategy for e-commerce, news, and media. Our semantic…

5.0 2 reviews Subscription

WowSender

Darjiling, West Bengal, India

Thriving in the digitalverse is not an easy task, it becomes essential to create impact in such a manner that you reach out to…

5.0 3 reviews

Wriber

Kitchener, Ontario, Canada

Wriber helps busy people write high-performing blogs using artificial intelligence. Check us out at www.wriber.com.

5.0 1 reviews

ZoomMail

Plymouth, England, United Kingdom

Zoom mail is a UK based email marketing company. Founded by david hazzard, an 18 year email marketing veteran and gary calladine…

5.0 1 reviews

Zotabox

Hanoi, Vietnam

Zotabox provides high quality onsite marketing tools for websites to increase sales and subscribers. We offer popular tools such…

5.0 2 reviews

zubbit.io

Kenilworth, England, United Kingdom

Zubbit.io lets you increase your return on investment from the links you share by letting you shorten, brand, and optimize your…

5.0 1 reviews

Accutics

Copenhagen, Denmark

Standardize your marketing data from a single platform. One shared data language. Simple workflows. Fully connected.

4.9 5 reviews

ADSY Content Marketing Platform

Lewes, Delaware, United States

Adsy is a content marketing platform - your hub for SEO, digital PR & content distribution - that began its journey in 2018…

4.9

AiTrillion

Claymont, Delaware, United States

Aitrillion is a sales and marketing automation platform built to grow e-commerce via powerful modules to maximize customer…

4.9 65 reviews

Allegrow

Glasgow, Scotland, United Kingdom

Stop losing valid contacts to "unknown" data. Allegrow is the highest quality B2B email verifier built to help data providers &…

4.9 22 reviews

alps.ai

Rezzo, Liguria, Italy

Alps is an SEO and content marketing platform that transforms organic search into a performance channel. It helps you prioritize…

4.9 7 reviews

Angage

Paris, Île-De-France, France

We’ve been providing mobile apps for events since before you could Instagram them. Now we’ve created the best event tech…

4.9 9 reviews

Aritic

Bengaluru, Karnataka, India

Aritic platform is an unified automation platform. It includes AI agent, marketing automation, communication automation, sales…

4.9 41 reviews

Big Tickets

Decatur, Georgia, United States

Big tickets, formerly xorbia tickets, was founded in 2003 to help event organizers more easily sell tickets, provide a better…

4.9 6 reviews

Boosterberg

Bratislava, Bratislavský Kraj, Slovakia

Boosterberg is Facebook and Instagram post boosting automation tool. With boosterberg: - maximize your overall Facebook boosting…

4.9 5 reviews

Chainwire

Tel Aviv

Chainwire is a newswire syndication service for the cryptocurrency and blockchain sector. Designed for cryptocurrency projects…

4.9 20 reviews

Chekkit

Winnipeg, Canada

At chekkit, we empower businesses to attract more leads, convert them into sales, and nurture loyal, long-term customers. Our…

4.9 143 reviews

Clearscope

Austin, Texas, United States

Clearscope helps brands get discovered on Google, ChatGPT, and whatever's next

4.9 82 reviews

ContactPigeon

Paraskevi, Greece

Contactpigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer…

4.9 83 reviews
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Showing 240 of 2,276 — 2,036 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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