Category

Conversion Rate Optimization Software

Software for finding out why visitors don't convert and fixing it — heatmaps, session replay, A/B testing and landing page tools for marketing and product teams.

189 businesses

DotcomPal

Kota, Rajasthan, India

Powerful, next generation marketing automation solutions to drive leads, sales and ensure customer success. Saglus offers…

4.5 2 reviews

платформа lp - это один из ведущих конструкторов продающих одностраничных сайтов. нашим сервисом пользуются по всей россии и…

4.5 1 reviews

elicit

Chicago, Illinois, United States

Every keystroke is an opportunity. Elicit gives marketers control over the single most-used feature on a website: The search box…

4.5 1 reviews

Feng-GUI

Rehovot, Israel

Feng-gui is the world’s first visual insights platform, specializing in predictive eye-tracking and AI-driven attention analysis…

4.5 1 reviews

Pagemaker

Toronto, Ontario, Canada

Pagemaker is on a mission to optimize your conversion rates with our simple-to-use landing page builder. Create an account…

4.5 43 reviews

pagewiz

Sarasota, Florida, United States

Pagewiz is the do-it-yourself landing page generator that lets you create, publish, and split-test landing pages on the fly…

4.5 1 reviews

Remindee is a powerful solution that eliminates the no. 1 mistake that’s holding back your business growth & helps you take it to…

4.5 1 reviews

Replay.io

San Francisco

More than a video. Replay lets you jump to any point in execution, add console logs on the fly, and squash bugs as a team.

4.5 1 reviews

Web-Stat

Camden, United States

Web-stat is a company based out of camden, SC, United States.

4.5 1 reviews

Xwebi provides a one-stop solution for your online business, with a primary focus on privacy. Right now we have two powerful…

4.5 1 reviews

Zinputs

Casares, Andalucia, Spain

We deliver AI solutions that work. Enabling businesses at any stage to integrate AI solutions and to unleash the full power of…

4.5 1 reviews

Fastpages is the marketing funnel tool that helps agencies and clients create interactive landing pages.

4.4 4 reviews

Gainsight PX

San Francisco, California, United States

At gainsight, our mission is to be living proof you can win in business while being human first. Gainsight, the world’s leading…

4.4 164 reviews Per user

Reactflow

Kuala Lumpur

Reactflow uses latest technologies in browsers, utilize them to provide most accurate session recording, allowing you to playback…

4.4 9 reviews

Unbounce

Vancouver, British Columbia, Canada

Unbounce is the leading landing page platform for building, testing, and optimizing high-converting pages. Trusted by over 15,000…

4.4 346 reviews

Unstack

Boston

Unstack delivers personalization and shoppable content for ecommerce brands to grow their businesses faster. Bring customer data…

4.4 22 reviews

Get groove 2.0 free for one year - no credit card required! Access websites, funnels, email marketing, ecommerce, webinars…

4.3 13 reviews

Heap

San Francisco, California, United States

Heap is a digital insights platform that enables fast-moving digital teams to understand and improve digital experiences. We…

4.3 838 reviews

Hotjar

St Julian's

Hotjar, a contentsquare company, gives teams access to product experience insights, which shows them how users behave, and what…

4.3 270 reviews

Leadpages

Mücke, Hessen, Germany

Scotwork ist der weltweite spezialist rund um das thema verhandeln. Neben firmeninternen und offenen seminaren, die wir in 120…

4.3 179 reviews Subscription

PhoneSites

Wirdum, Friesland, Netherlands

Everything about paint spraying and related stuff!

4.3 2 reviews

Truconversion is a SaaS application that offers conversion rate optimization tools to improve revenues for e-commerce site…

4.3 6 reviews
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Showing 72 of 189 — 117 more to see.

These are the tools companies use to watch what happens after someone lands on a website or app, work out where they get stuck or leave, and then change the page, flow or copy to get more of them to buy, sign up or subscribe. In practice that means recording sessions and heatmaps to see where people click and scroll, running A/B or multivariate tests on headlines, layouts and pricing, and building or editing landing pages without needing an engineer for every change. The output isn't a report — it's a page that converts differently than it did last week.

People end up looking for this when traffic is arriving but not turning into revenue, and nobody can say why with any confidence. Marketing is paying for clicks, the funnel numbers look fine at the top and thin out lower down, and the usual response — guessing, redesigning the whole page, asking the dev team to "just try something" — is slow and doesn't get tested properly. Often there's also no shared way to look at actual user behaviour, so product and marketing argue from opinion rather than evidence.

The tools split roughly into three jobs, and most vendors are strongest at one of them even if they now sell a bundle. Heatmap and session replay tools show you what happened, cheaply and fast, but don't change anything themselves. Testing platforms let you run controlled experiments and measure statistical significance, which matters once you're making high-stakes changes but needs enough traffic to produce a real result. Landing page builders let marketers ship and iterate pages independently of engineering, trading some design flexibility for speed.

When comparing providers, look at how much traffic you actually have — some testing tools need volume you don't have to be useful — whether the platform integrates with your existing CMS or replaces it, how much technical setup is required versus how self-serve it is, and how pricing scales with sessions or monthly visitors, since that's where costs can climb fastest as you grow.

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