Maropost offers a unified commerce platform that empowers ecommerce merchants and retailers to scale faster, operate more…
4.4
135 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Powr is a leading suite of affordable, easy-to-use, customizable website apps designed to help businesses of all sizes grow…
4.4
73 reviews
Subscription
We build easy to use, self serve software products that help small and medium businesses to grow and succeed. Referralcandy…
4.4
83 reviews
Remarkety is a leading ecommerce marketing automation platform designed for ecommerce from the bottom up. Changing the way…
4.4
40 reviews
Unstack delivers personalization and shoppable content for ecommerce brands to grow their businesses faster. Bring customer data…
4.4
22 reviews
Anytrack is a powerful tool that instantly, track and syncs any conversion data source with your favorite analytics platforms…
4.3
2 reviews
For more than a decade, we’ve been helping enterprise brands rethink how they grow. Buyapowa designs and runs reward-led customer…
4.3
3 reviews
Chamaileon is a collaborative email design platform for marketing teams. We started out by creating a highly flexible drag and…
4.3
74 reviews
Copysmith is a parent company of AI-powered writing tools. We're on a mission save content teams time and resources with AI…
4.3
12 reviews
Manage members, events, communities, and virtually everything needed to run your organization - all in one powerful, integrated…
4.3
22 reviews
At kizen, we build technology that makes AI actually work for people. Our platform helps organizations automate the workflows…
4.3
22 reviews
At loyaltylion, we help Shopify brands drive profitable growth by turning loyalty into a differentiated customer experience - not…
4.3
72 reviews
Monetate is the most comprehensive platform for digital personalization, experimentation, and optimization-built for enterprise…
4.3
68 reviews
Headquartered in walnut, CA, with offices in chennai, India, pipecandy is a vertical data-as-a-service company tracking more than…
4.3
35 reviews
We deliver enterprise-grade direct mail automation with automated workflows and deep integration & analytics--all in a…
4.3
5 reviews
Retention science is the best way to target, engage and retain your customers. Our data-driven, SaaS-based retention marketing…
4.3
14 reviews
Influencer marketing platform for ecommerce & social commerce, helping brands & agencies generate online sales through creators…
4.3
113 reviews
Integrated with all popular ecommerce platforms, recostream provides personalized product recommendations for online retailers…
4.2
871 reviews
We believe happy customers make the best marketers. That’s why we built okendo - the customer marketing platform that creates…
4.2
10 reviews
Subscription
Precise impression, llc is a SaaS company based out of minneapolis, mn on a mission to help companies increase online sales…
4.2
5 reviews
Grow your business with a comprehensive suite of optimization, personalization, visual merchandising and SEO tools built for…
4.2
9 reviews
We’re transforming ecommerce teams into AI experts. Our mission is to empower ecommerce teams to rapidly, deploy and implement AI…
4.2
Agillic a/s (nasdaq first north growth market denmark: agilc) is a danish software company within marketing technology (martech)…
4.1
6 reviews
Infinite mlm software is a leading mlm software development company, providing 𝐜𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐚𝐛𝐥𝐞 𝐚𝐧𝐝 𝐬𝐜𝐚𝐥𝐚𝐛𝐥𝐞…
4.1
12 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.