Nvolv is event data collection & analytics solution for event organizers and sponsors to gain insight into whats trending at the…
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Observify is social media and web monitoring made easy. A tool for businesses of all sizes, we help you cut through the noise to…
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Grow new revenue from existing traffic. Rapid market changes are opening up vast opportunities for e-commerce revenue growth: AI…
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Ocamba offers a complete suite of enterprise management applications For ad-serving, push messaging, and hood analytics…
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Ocavu was acquired in 2024. Ocavu makes it easier to create, manage, and distribute 3d/ar content across all platforms through a…
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Octeth is a self-hosted email marketing platform for digital agencies managing multiple clients. Own your infrastructure. Control…
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Songlink/odesli is a fully customizable, on demand smart link solution for music, podcasts and more, helping both fans and…
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Offerit is a leader in the performance marketing software industry for mobile and digital campaign management and tracking…
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Let your customers tell your story. With olapic, you can collect, curate, create and activate visual content, driving brand…
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Stirista is the only company that combines data, email, and digital execution to help clients acquire and retain customers by…
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Onecount is a customer data platform coupled with a robust marketing tech stack (mts). The highly integrated platform is ideal…
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Onemata provides reliable and compliant raw location data that can be analyzed to fuel strategy and growth decisions for…
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We are the experts on expertise. Onfrontiers is an online expert marketplace. Our primary focus is connecting subject matter…
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Online certified mail allows you to send certified mail and certified letters in just minutes.
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The online registration center offers powerful conference event registration services to manage your event registration…
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With over 21 years of proven industry experience and contact center domain expertise, onvisource, inc., pioneers “un-tooling AI”…
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Discover top-rated event management platforms. From virtual events to onsite logistics, find the software that powers successful…
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A digital technology start-up based in tampa. In 2025 our focus is in leveraging technology to help small businesses and…
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Openreel™ is the leading remote video creation™ platform that empowers enterprises, consumer brands, media companies, and…
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O oplytic is a boutique performance marketing agency that focuses on driving customers to large brands in both B2C and B2B using…
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Opportunity knocks is a full-service, technology-driven direct marketing company. Services include graphic design, printing…
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Opticlose is the refreshingly innovative software platform for high volume sales teams. Don't let your sales team be limited by…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.