Basebone is a digital content business focused on the mobile phone user. We are the creators and owners of baseplay streaming…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
182 businesses
Beeliked is a platform that helps brands create engaging promotional experiences across customers, channel partners, and…
Automatically turn your readers into customers with concured personalization.
As the global leader in the provision of web-based solutions to the print, marketing, and creative sectors, our intuitive…
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Hello market is an online mail solution for sending various types of personalised mail. You build a mail campaign, we print &…
Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.
We use marketing mix modeling to help our clients understand their conversion drivers, optimize their marketing budgets, and…
28 website plugins for sales & marketing
Oriel is a customer engagement and retention platform designed to help online businesses stay connected with passing website…
Who is really interested in your funds? Find out with profundcom. A leader in the financial sector, profundcom provides market…
Publing collects posts from social media platforms and displays these posts across pre-designed screens, websites, ad screens and…
Is bad customer data keeping you from AI and cx success? At redpoint, we tackle one of the most persistent challenges in customer…
Here at reward-it, we are dedicated to being your partner in retail success, no matter who you are. With our gift card systems…
See what your customers see when they search for your products and services in Google. Beyond rank tracking, serpsketch monitors…
Stannp.com helps you stay in contact with your customers and prospects. Our easy to use web-based platform allows you to upload…
Swifterm is the definitive agentic autonomous individualisation platform for high-velocity ecommerce. We eliminate the manual tax…
The all-in-one digital signage software platform that helps organisations foster meaningful engagement through dynamic content on…
Welcome to unifida, where we specialise in transforming your marketing strategies with cutting-edge data science and pioneering…
Websand helps you understand your customer data, enabling you to send the right message, to the right people, at the right time…
Zoom mail is a UK based email marketing company. Founded by david hazzard, an 18 year email marketing veteran and gary calladine…
Zubbit.io lets you increase your return on investment from the links you share by letting you shorten, brand, and optimize your…
Stop losing valid contacts to "unknown" data. Allegrow is the highest quality B2B email verifier built to help data providers &…
We empower event organisers to create meaningful virtual, in-person, and hybrid events through beautiful event management and…
Showing 24 of 182 — 158 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.