A 'red pill' business podcast deconstructing secrets behind world-class growth strategy - garnished with sprinklings of tech &…
4.7
16 reviews
Category
Public Relations (PR) Software
Software for PR and communications teams to distribute press releases, monitor media coverage, and manage relationships with journalists and influencers.
Media and Influencer Targeting Software 28Media Monitoring Software 50Press Release Distribution Software 53
Easy-to-use PR tools to help you grow your brand through storytelling. Streamline your workflow, expand to new markets, localize…
4.7
28 reviews
Semantrum is an ukrainian company that has created an AI-platform for media analytics and reputation management. For more than 7…
4.7
12 reviews
Over 12,000 agency and in-house public relations professionals across 40 countries trust coveragebook to easily showcase & share…
4.6
171 reviews
Ezyinsights is the fastest news gathering tool for newsrooms and journalists. We help publishers around the world save time, grow…
4.6
12 reviews
Justreachout is a PR tool that makes executing your PR strategy much easier. The platform features searches by journalist and…
4.6
8 reviews
Launchmetrics is the market’s first AI-powered brand performance cloud, providing more than 1,700 clients with the software and…
4.6
39 reviews
Linking news is an online press release distribution service that helps you get your press release published on major news…
4.6
20 reviews
Muck rack is the AI communications platform where trusted data, human expertise, and embedded intelligence come together to drive…
4.6
195 reviews
A publishing and media relations platform built for always-on communications teams. Presspage accelerates your communications…
4.6
36 reviews
Prnews.io is the world’s first sponsored content marketplace, with fixed prices for publications. Founded in eastern Europe, the…
4.6
35 reviews
3bl is the leading sustainability and social impact communications partner, connecting organizations’ stories of purpose and…
4.5
1 reviews
Clickpress is a press release distribution service. Public relations (PR) professionals can post their news releases to our site…
4.5
1 reviews
Gnowit is a premier provider of parliamentary and legislative tracking solutions for advocacy and government relations…
4.5
1 reviews
Hypefactors is state-of-the-art reputation and corporate trust management tech replacing time-consuming manual work with…
4.5
11 reviews
Newsai is a news intelligence platform for public relations professionals to monitor published content & discover influencers for…
4.5
1 reviews
Newz group is a media monitoring company that helps you stay in control of your image. We track print, radio, television and…
4.5
1 reviews
Genco insurance corporation is a commercial wholesale managing general agency in calgary, alberta. Privately owned and operated…
4.5
15 reviews
#welcome cher tous ! Nous vous souhaitons à toutes et à tous la bienvenue sur notre page officielle #globalradio : votre radio…
4.5
4 reviews
Snapstream is how news media, entertainment, government, and academic organizations harness the power of tv moments. With…
4.5
35 reviews
At trendsights, we research everything necessary to answer what your team needs to know. We extract and analyse information from…
4.5
1 reviews
Businesses struggle to keep pace with their competition and industry changes. Wizikey's modern-day approach helps businesses…
4.5
11 reviews
These are the tools a PR or communications team uses to get a message out, track what happens to it, and prove it worked. Concretely: pushing a press release out through wire networks and media databases so it reaches outlets and picks up backlinks, building and maintaining lists of journalists and influencers by beat and outlet so pitches go to the right person, hosting a branded newsroom or press page where reporters can find assets without emailing you, and scanning print, broadcast, online and social sources to flag every mention, with sentiment and reach data attached so someone can report on it afterwards.
People end up here because the current way of doing PR has stopped scaling. A comms manager is keeping journalist contacts in a spreadsheet that's a year out of date, releases go out by mass email and half bounce, and coverage only gets noticed when a colleague forwards a screenshot of an article. There's no consistent record of what ran where, so when leadership asks what PR delivered this quarter, the answer is anecdotal. Often it coincides with a team growing past one person, taking on an agency, or having to justify a comms budget for the first time.
The providers here split roughly into three jobs, and most buyers end up needing more than one. Distribution tools get a release into wire feeds and journalist inboxes and are judged on reach, deliverability and how well they handle embargoes and assets. Monitoring and intelligence tools crawl coverage after the fact — the real differences are in source breadth (does it cover broadcast and print, or just online and social), how fast alerts arrive, and whether sentiment and share-of-voice analysis is genuinely useful or just a dashboard. Targeting tools are really contact databases, and quality depends on how the data is kept current — a self-serve directory ages fast, a researched one costs more but stays accurate.
When comparing options, look at whether contact data and monitoring are researched or crowd-sourced, whether reporting maps to metrics you can actually take to leadership rather than vanity figures like advertising value equivalency, how pricing scales (per release, per seat, or per mention volume), and whether the tool sits alongside your existing CRM and marketing stack or duplicates it.