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Category
Public Relations (PR) Software
Software for PR and communications teams to distribute press releases, monitor media coverage, and manage relationships with journalists and influencers.
20 businesses
Qwoted is the network where experts, small businesses, and PR pros connect with journalists to get featured in tomorrow’s news…
Launchmetrics is the market’s first AI-powered brand performance cloud, providing more than 1,700 clients with the software and…
Linking news is an online press release distribution service that helps you get your press release published on major news…
3bl is the leading sustainability and social impact communications partner, connecting organizations’ stories of purpose and…
Newswire.com is a results-driven press release distribution and media outreach platform that helps brands increase visibility…
Send2press newswire, a press release distribution service, provides affordable effective press release writing, targeted news…
Business wire, a berkshire hathaway company, has been the global leader in press release distribution and regulatory disclosure…
Buzzstream is an influencer outreach CRM and influencer search engine that helps SEO and PR teams build quality relationships…
Business wire, a berkshire hathaway company, has been the global leader in press release distribution and regulatory disclosure…
Pitchengine is a new media and marketing software company whose products are used by more than 50,000 brands and small businesses…
Tekgroup international is an award-winning, SaaS online newsroom platform provider working with clients such as toyota…
Klear is now officially part of meltwater. We invite you to join us on this journey by following meltwater. Learn more about the…
Businesses and public figures use a PR.com profile to increase their online visibility, improve brand recognition, and generate…
Launched in 2004, 24-7 press release newswire changed the landscape of the press release distribution industry by offering…
Seedepth is a PR analytics platform for clear, unbiased scoring of PR programs and campaigns. We enable communicators to measure…
Grouphigh is a marketing software platform used by more than 400 agencies and brands to identify bloggers, social media profiles…
Fullintel offers a unique combination of talent, tools, and technology for PR professionals looking for media monitoring and PR…
Founded in 2015 by a senior team of corporate communications, news and financial news services executives. Icrowdnewswire is a…
Ipr software inc., http://www.iprsoftware.com/, provides PR and marketing software solutions to the world’s most respected…
These are the tools a PR or communications team uses to get a message out, track what happens to it, and prove it worked. Concretely: pushing a press release out through wire networks and media databases so it reaches outlets and picks up backlinks, building and maintaining lists of journalists and influencers by beat and outlet so pitches go to the right person, hosting a branded newsroom or press page where reporters can find assets without emailing you, and scanning print, broadcast, online and social sources to flag every mention, with sentiment and reach data attached so someone can report on it afterwards.
People end up here because the current way of doing PR has stopped scaling. A comms manager is keeping journalist contacts in a spreadsheet that's a year out of date, releases go out by mass email and half bounce, and coverage only gets noticed when a colleague forwards a screenshot of an article. There's no consistent record of what ran where, so when leadership asks what PR delivered this quarter, the answer is anecdotal. Often it coincides with a team growing past one person, taking on an agency, or having to justify a comms budget for the first time.
The providers here split roughly into three jobs, and most buyers end up needing more than one. Distribution tools get a release into wire feeds and journalist inboxes and are judged on reach, deliverability and how well they handle embargoes and assets. Monitoring and intelligence tools crawl coverage after the fact — the real differences are in source breadth (does it cover broadcast and print, or just online and social), how fast alerts arrive, and whether sentiment and share-of-voice analysis is genuinely useful or just a dashboard. Targeting tools are really contact databases, and quality depends on how the data is kept current — a self-serve directory ages fast, a researched one costs more but stays accurate.
When comparing options, look at whether contact data and monitoring are researched or crowd-sourced, whether reporting maps to metrics you can actually take to leadership rather than vanity figures like advertising value equivalency, how pricing scales (per release, per seat, or per mention volume), and whether the tool sits alongside your existing CRM and marketing stack or duplicates it.