Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,408 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

AdStage

San Francisco, California, United States

We're an sf based SaaS company dedicated to getting marketers information so they can make the best decisions possible (when it…

4.3 95 reviews

aklamio

Berlin, Berlin, Germany

Aklamio's fully serviced customer incentives platform revolutionizes the marketing for top global brands, streamlining the…

4.3 12 reviews

Alli AI

Rehoboth Beach, Delaware, United States

Alli AI is the AI search visibility platform. We make any website visible to ChatGPT, claude, gemini, and 50+ other AI search…

4.3 6 reviews

AllianceTech

Chesterfield, Missouri, United States

Our mission at alliance tech to help businesses leveraging technology to gain a competitive advantage, while protecting their…

4.3 3 reviews

Analytic.me

Santigo, Chile

Analytic.me aims to simplify and automate marketing data analysis. We track automatically Google analytics, SEO ranking position…

4.3 11 reviews

AnyTrack

Tel Aviv, Israel

Anytrack is a powerful tool that instantly, track and syncs any conversion data source with your favorite analytics platforms…

4.3 2 reviews

Arkadium

New York, New York, United States

Brands and advertisers turn to us when they need to create the superior word, card and casual games or reach the millions of…

4.3 3 reviews

Grow sales with the webs best woocommerce marketing plugin. Easily set up abandoned cart reminders, personalized coupons…

4.3 3 reviews

Automatur

Traverse City, Michigan, United States

Automatur is a company based out of traverse city, MI, United States.

4.3 2 reviews

Azavista

Amsterdam, Noord-Holland, Netherlands

Azavista is a solution for corporate event organisers who are aiming to streamline their event planning processes. We offer a…

4.3 6 reviews

Beam.gg

Toronto

At beam.gg, we're building the future of online communities. We're building a SaaS platform that empowers brands and…

4.3 4 reviews

Discover broken links, uncover missing page titles, duplicate content and identify other problems with our SEO crawler software.

4.3 3 reviews

Bizly

Palo Alto, California, United States

𝐁𝐢𝐳𝐥𝐲 𝐡𝐚𝐬 𝐜𝐫𝐚𝐜𝐤𝐞𝐝 𝐭𝐡𝐞 𝐜𝐨𝐝𝐞 𝐨𝐧 𝐡𝐨𝐰 𝐩𝐞𝐨𝐩𝐥𝐞 𝐬𝐡𝐨𝐮𝐥𝐝 𝐛𝐨𝐨𝐤 𝐞𝐯𝐞𝐧𝐭𝐬 𝐨𝐧𝐥𝐢𝐧𝐞 Bizly…

4.3 2 reviews

Blog2Social

Grevenbroich, Nordrhein-Westfalen, Germany

Auto post, cross post, re publish, re post and schedule your WordPress blogs posts to social networks like Facebook, Twitter…

4.3 21 reviews

Blueshift

San Francisco, California, United States

Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…

4.3 215 reviews

bounceless.io

Hawthorne, California, United States

Passionate about simplifying our customers' lives, we offer a user-friendly tool that efficiently cleans, validates, and verifies…

4.3 66 reviews

Dude solutions rebranded to brightly software in March 2022: http://www.brightlysoftware.com/resource/dude-solutions-rebrands-brig…

4.3 14 reviews

Bubbl

London, England, United Kingdom

Bubbl activates brand apps in the right place at the right time. Every time. Bubbl’s geolocation plugin supercharges existing…

4.3 4 reviews

Bulk24SMS

Indore, Madhya Pradesh, India

Bulk 24 sms is a one stop destination for bulk sms services. Our sms software is loaded with many good features which provide…

4.3 3 reviews

Buyapowa

London, England, United Kingdom

For more than a decade, we’ve been helping enterprise brands rethink how they grow. Buyapowa designs and runs reward-led customer…

4.3 3 reviews

C2CReview

Southfield

A complete research service dedicated to assisting the industry in locating renowned, efficient, and top service firms and…

4.3 4 reviews

Cadence

Palatka, Florida, United States

Event cadence is a platform that helps teams schedule and manage events, meetings, and engagements in one connected system…

4.3 17 reviews

Calendify

Wiesbaden, Hessen, Germany

Calendify is a calendar community where you can share, publish and subscribe to event calendars.

4.3 4 reviews

Campayn

Toronto, Ontario, Canada

Start email marketing today! Campayn allows you to create, share and track newsletters and marketing emails. The 'free for life'…

4.3 144 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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