Since 2005, validar inc. Has helped B2B event marketers understand and articulate their value better. It is vitally important to…
4.5
1 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Everyonesocial is the #1 employee advocacy platform. We help the world's leading companies activate their people to serve as…
4.5
226 reviews
Expogenie helps event teams grow revenue and simplify sponsor + exhibitor management. From associations to corporations and…
4.5
21 reviews
Expo tracker is a full service trade show management systems and services company. We specialize in designing and developing…
4.5
1 reviews
Nightlife texting provides a cheap, powerful bulk sms marketing and text messaging software solution for your nightlife business.
4.5
519 reviews
Fanbooster is an all-in-one social media management solution that efficiently allows you to track and also manage each and every…
4.5
820 reviews
Fandangoseo is a cloud-based tool designed to run complete SEO audits effortlessly. It monitors the website’s performance 24/7…
4.5
1 reviews
Feedback loop by disqo, is the agile research platform that business teams rely on to test ideas directly with target consumers…
4.5
123 reviews
Feedcheck brings all ecommerce product reviews & ratings in one place. It doesn't matter where your products are sold, we help…
4.5
3 reviews
Feng-gui is the world’s first visual insights platform, specializing in predictive eye-tracking and AI-driven attention analysis…
4.5
1 reviews
Firecart.io is an all in one e-commerce marketing automation software. Features include email marketing, sms marketing, referral…
4.5
1 reviews
Firepush is a powerful omnichannel re-marketing app for Shopify stores. It helps to drive sales with automated sms, web push…
4.5
1 reviews
Usage-based
Fmtc is a B2B company. We aggregate, test, clean, normalize, categorize, rank, and distribute merchant, deal, and product feeds…
4.5
1 reviews
Followliker - the ultimate social media marketing software. Instagram bot, automated Twitter marketing software, pinterest bot…
4.5
2 reviews
Pakistan is a wonderful and amazingly beautiful country. Join us to explore the unexplored areas of this beautiful land. We deal…
4.5
1 reviews
Fullstory’s behavioral data platform helps technology leaders make better, more informed decisions. By injecting digital…
4.5
236 reviews
The global marketing intelligence leader, funnel helps thousands of marketers at brands like havas media, home depot and publicis…
4.5
105 reviews
Fuzen helps business owners to build fully production ready business apps without any coding. You just describe the app and fuzen…
4.5
1 reviews
Freemium
Gamooga is a marketing automation solution which helps e-businesses deliver personalized actions at their customers through…
4.5
17 reviews
Die blogwerk ag ist ein onlineverlag für weblogs. Derzeit betreiben wir sieben themenblogs mit rund 50 autoren, die von fünf…
4.5
7 reviews
Getintent is an adtech company that offers a highly customizable AI-powered programmatic suite for agencies, publishers…
4.5
3 reviews
Gevme is a modern omnichannel business event platform designed to empower event professionals to craft unified event experiences…
4.5
2 reviews
Giftpack exists to redefine how modern enterprises build relationships. For years, incentives have lived in spreadsheets…
4.5
3 reviews
Global mlm software, developed by global mlm solution, is a powerful tool that caters to the needs of direct sales, network…
4.5
1 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.