Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,361 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Advanced Web Ranking

Craiova, Dolj, Romania

Rank tracking made easy. • geo-located SEO and AI search rankings, refreshed daily, weekly, or on demand • built for digital…

4.2 19 reviews

Analytics Toolkit

Los Angeles, California, United States

State of the art tools for planning and analysis of a/b tests (a.k.a. Online controlled experiments). Test 20-80% faster using…

4.2 16 reviews

Annex Cloud

Mclean, Virginia, United States

Annex cloud empowers brands to launch, scale, and optimize loyalty programs that drive measurable business results. Our loyalty…

4.2 37 reviews

AWeber

Doylestown, Pennsylvania, United States

For over 20 years, aweber has helped 1,000,000+ entrepreneurs and small business owners connect with their prospects and…

4.2 615 reviews

Benchmark Email

St Louis, Missouri, United States

Benchmark helps busy marketers move faster and make a bigger impact with email. Our next-generation platform combines simplicity…

4.2 69 reviews

Call Box

Dallas, Texas, United States

Located in the heart of Dallas, call box is a high-energy technology company that created a first-of-its-kind call tracking…

4.2 80 reviews

ClearVoice

Phoenix, Arizona, United States

Clearvoice takes the hassle out of content production by combining our network of thousands of vetted freelance talent, our…

4.2 23 reviews

Clutch

Ambler, Pennsylvania, United States

Clutch is a behavioral operating platform built for high-frequency commerce. Most platforms are built to observe. Clutch is built…

4.2 16 reviews

Commun.it

Giaffa, Tel Aviv

Commun.it - community management for Twitter that makes a difference! Commun.it dramatically improve the way you build…

4.2 68 reviews

Convirza

Pleasant Grove, Utah, United States

Turn conversations into customers. Create and convert more leads with conversation analytics®, AI voice and call tracking…

4.2 46 reviews

Crazy Egg

La Mirada, California, United States

Make the most of every visitor! With crazy egg Who we are: At crazy egg, we're passionate about empowering businesses to thrive…

4.2 101 reviews

Critical Mention

New York, New York, United States

Critical mention is now an onclusive product. Onclusive is a global partner for PR and communications success. We combine…

4.2 202 reviews

Crozdesk

Vancouver, British Columbia, Canada

Crozdesk.com is a discovery platform that makes the search for software simple. With user and expert reviews, detailed profiles…

4.2 27 reviews

Dotdigital

London, England, United Kingdom

Dotdigital is a marketing personalization platform that helps you connect with your customers on the channels they know and love…

4.2 633 reviews

Dux-soup is the leading marketing automation tool used by sales professionals, teams and agencies to generate leads on LinkedIn…

4.2 56 reviews

Dynata Insights Platform

Shelton, Connecticut, United States

At dynata, we deliver the highest quality first-party data to help businesses around the world gain precise insights, activate…

4.2 11 reviews

Email List Verify

Bratislava, Bratislavský Kraj, Slovakia

Verify email addresses * email deliverability * email marketing Since 6009, email list verify has provided businesses and…

4.2 30 reviews

eMarketeer

Stockholm, Stockholm, Sweden

Leadexplorer shows you which B2B leads are really interested in your business. Leadexplorer gives you deep insights about the…

4.2 11 reviews

eMedia Monitor

Vienna, Wien, Austria

Emedia monitor (emm) is an international media monitoring company based in the heart of vienna. Our solutions provide clients…

4.2 12 reviews

The emfluence marketing platform allows you to create beautiful, interactive (and customizable) landing pages on the fly. See us…

4.2 83 reviews

emojicom

South Dakota, United States

Collect feedback in an engaging way using emojis 🗣 integrates easily with WordPress, Shopify, medium and more. Try it now, it

4.2 16 reviews

Ethnio

Los Angeles, California, United States

Ethnio is the first user research CRM, and the only research ops platform designed by researchers. We make it easy for research…

4.2 20 reviews Per user
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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