Brightsign llc, the global market leader in digital signage media players, is headquartered in San Jose, California, with offices…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
1,034 businesses
From pioneering affiliate marketing to powering the future of connected commerce, cj has been the trusted leader in…
Envoke is the email marketing platform purpose-built for communications professionals to engage stakeholders and members with…
Gigaom helps today's business person make sense of the enormous technological changes that are sweeping our world. We do this…
Insightly, the new breed of CRM, helps modern businesses of all sizes build lifelong customer relationships and grow faster than…
Knotch enables content-driven brands to measure and improve digital content performance so they can drive better business…
Konnect insights, a product from prudence analytics and software solutions helps brands and agencies gain valuable insights…
We believe every business deserves great marketing. Outboundengine helps businesses grow by making online marketing simple and…
Roxhill media provides a powerful media database and PR software to help you quickly target the right journalists and generate…
Empowering teams to build better content, faster - without writing a line of code Unlayer is the embeddable content builder…
Intelligent popups SaaS for online marketers. Used by 1500+ ecommerce companies. In Paris & San Francisco.
Cint is the technology foundation for continuous research and measurement. With a global footprint and programmatic access to…
Cint is the technology foundation for continuous research and measurement. With a global footprint and programmatic access to…
Da più di 40 anni, siamo l’autentico riferimento in italia per le specialità alimentari e dolciarie. Ricerchiamo e selezioniamo…
Percolate is now part of the seismic enablement cloud. Seismic acquired percolate in 2019. Give them a follow at @seismic for the…
Reviewpush found it's place within the customer experience management space in 2011, when lee mcniel, founder and CEO, was…
Tapfiliate is a leading affiliate and referral tracking platform designed to help small, medium, and growing businesses spend…
**vestorly was acquired by fmg suite on July 27th 2023.*** See the press release here…
Customer alliance is a guest feedback intelligence platform for hospitality businesses. We turn guest feedback into clear…
Cx network is the leading online community for global customer experience, call center, service, insight and marketing…
Presentationpoint, founded in 1998, creates a suite of software products for dynamic digital signage and Microsoft powerpoint…
Demographicspro delivers detailed aggregate audience demographic estimates helping you and your customers understand the full…
Welcome to mailtastic! Do you know that your clients, contacts and potential customers see your email signature more than they…
Market logic’s end-to-end market insights platform helps the world’s leading brands to anticipate consumers faster, with…
Showing 744 of 1,034 — 290 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.