Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,408 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Ontrack Email365

Eden Prairie, Minnesota, United States

Ontrack, a kldiscovery business, is the global leader in data recovery. Offering data management, disaster recovery, email…

4.3

OpenWeb

New York, New York, United States

Openweb’s mission is to improve online conversation. As a product company, openweb partners with publishers and brands to build…

4.3 19 reviews

Orlo Social Marketing

Birmingham, England, United Kingdom

At orlo, we're all about one thing: creating stronger and more resilient communities. But how do we do this? By building trust…

4.3 27 reviews

Outfunnel

Tallinn

Outfunnel makes it incredibly easy to unify your sales and marketing data. This way, you can use any combination of sales and…

4.3 4 reviews

Overloop

Bruxelles (19 Communes), Bruxelles-Capitale, Belgium

Since 2016, we have helped over 5,000 companies with their outbound efforts. Overloop AI engine runs all your outbound campaigns…

4.3 80 reviews

Paiger

Loughton, England, United Kingdom

Paiger is built for recruitment teams who want to build pipeline, make more placements, and cut the admin. Paiger brings together…

4.3 4 reviews

Pathmatics by Sensor Tower

Santa Monica, California, United States

Pathmatics empowers brands with the digital marketing intelligence they need to seize new opportunities on digital and drive the…

4.3 345 reviews

Paytronix

Newton, Massachusetts, United States

Paytronix, an access group company, is a cloud-based digital guest engagement platform for the hospitality industry. Our…

4.3 2 reviews

Pay with a Tweet

Hamburg, Hamburg, Germany

Your no. 1 referral marketing tool! Pay with a tweet is a software solution that enables you to offer digital content (discount…

4.3 6 reviews

PhoneSites

Wirdum, Friesland, Netherlands

Everything about paint spraying and related stuff!

4.3 2 reviews

PipeCandy

Walnut, California, United States

Headquartered in walnut, CA, with offices in chennai, India, pipecandy is a vertical data-as-a-service company tracking more than…

4.3 35 reviews

Pi Research

Bengaluru

What’s in the name? Pi, the mathematical constant which has intrigued humans since the day it was discovered. The value keeps on…

4.3 2 reviews

Planoly

Austin, Texas, United States

Build an online storefront in minutes & start earning Plan, create and schedule your social content

4.3 64 reviews

Poplar

New York

Meet poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail…

4.3 2 reviews

Postalytics

Rockland, Massachusetts, United States

We deliver enterprise-grade direct mail automation with automated workflows and deep integration & analytics--all in a…

4.3 5 reviews

Power Store Locator

United States

Power store locator offers the most powerful, customizable store locator software available anywhere on the web.

4.3 9 reviews

Predictive Insights (formerly Mintigo)

Miami, Florida, United States

Anaplan is a leading AI-driven scenario planning and analysis platform designed to optimize decision-making in today’s complex…

4.3 13 reviews

Prezly

Leuven, Vlaanderen, Belgium

Prezly is your dedicated CRM for PR. Manage your contacts, pitch journalists, and publish stories that get real coverage.

4.3 72 reviews

Printfection

Denver, Colorado, United States

Swag pro (formerly printfection) is a swag management platform that simplifies the buying, managing, and distribution of swag and…

4.3 289 reviews

Proved.

Uxbridge, England, United Kingdom

Market validations made easy. An award-winning cloud-based platform built to help innovative businesses build new products…

4.3 3 reviews

PR Underground

New York

Prunderground.com is a press release distribution service which helps companies publish their announcements through Google news…

4.3 94 reviews

We provide industry-leading email verification and list cleaning solutions, trusted by over 191,000 businesses worldwide…

4.3 18 reviews

Radiate B2B

London, England, United Kingdom

We combine our data expertise with a decade of marketing experience to help scaling B2B companies accelerate their GTM campaigns…

4.3 3 reviews

RankAbove

Tel Aviv, Israel

Rankabove's end-to-end search engine optimization (SEO) platform enables online businesses to increase visibility - and profits -…

4.3 2 reviews
View more RevAgents

Showing 2,424 of 3,408 — 984 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.