Betaout is a marketing automation solution that enables online businesses to increase conversions and personalize user…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
90 businesses
Since 2000, bydesign has helped direct selling and multi-level marketing companies modernize their technology, simplify complex…
Kevy is an email marketing automation platform designed to help customers increase revenue through personalizing the online…
Text "talk" to (917)451-5515
We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…
Pebblepost is a commerce marketing platform that turns collaborative first-party data from hundreds of leading brands into…
Exults’ focus is on delivering both leads and sales to strengthen your business’ core. In order for us to accomplish this goal…
Aitrillion is a sales and marketing automation platform built to grow e-commerce via powerful modules to maximize customer…
Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…
Powerful 3-in-1 partner marketing software. Build successful partner marketing programs, where affiliates, influencers & your…
The only sms revenue platform for ecommerce stores. Helping Shopify brands make sms their #1 revenue channel.
Brandleap is a software as a service ‘SaaS’ that combines the power of a retail shopping cart and store finder application to…
Ometria is the first and only customer data experience platform (cdxp) built for retail brands. We're proud to help brands create…
Smarter marketing, campaign & promotion planning software built for teams Promoprep is the centralized marketing calendar…
Most businesses don’t have the time or resources to optimize their email marketing. That means you leave money on the table-by…
Cooladata is a cloud-based, end-to-end, fully-managed data warehouse optimized for behavioral analysis, designed for companies…
Our mission is to help companies communicate in a more relevant and personal way with their customers. With emblue® you will be…
Build and scale a world-class creator program with grin. Thousands of industry pioneers-like skims, rhode, and gopro-use our…
Most websites say the same exact thing to everyone. It doesn't matter if you're a loyal customer or you just showed up from…
Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…
The leading platform to manage ongoing gifting programs. Shop, store, and set up everything once, then drive employee engagement…
Klaviyo (nyse: kvyo) is the autonomous B2C CRM. Powered by its built-in data platform and AI, klaviyo combines marketing…
Email & sms for online brands that need the tools & coaching to grow sales. 17,000+ ecommerce stores have used privy to generate…
Full service behavioral marketing solution provider, helping ecommerce companies turn more of their hard earned traffic to…
Showing 24 of 90 — 66 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.