Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,328 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

UX Sniff

Kansas City, Missouri, United States

Analyze heatmaps and session recordings on your website with uxsniff: the user experience watchdog that looks out for you.

Unrated

VBO Tickets

San Jose, California, United States

Vbo tickets is the developer of the world’s most protected, proven, and powerful white label event ticketing SaaS platform…

Unrated

Venew

St Paul, Minnesota, United States

With the venew any student can share events with their campus community with a simple share. Organizations and students don't…

Unrated

Ventas CPQ & SMS Solution

San Diego, California, United States

Kcloud technologies is a Salesforce crest (gold) consulting partner, helping businesses unlock the full potential of the…

Unrated

VentureScanner

San Francisco, California, United States

Venture scanner is a research firm providing reports and data on startups and emerging technologies. We serve corporations…

Unrated

VenueArc

Bolingbrook, Illinois, United States

Venuearc is an innovative venue booking and event management software based on Azure SaaS technology and dedicated to the live…

Unrated

VeriAS

Boca Raton, Florida, United States

Verias is an established data analytics company improving the quality of customer data for fortune 500 companies. Your data is…

Unrated Usage-based

Vertex AI Agent Builder

Mountain View, California, United States

A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone…

Unrated

Vetd Round

Philadelphia, Pennsylvania, United States

Vetd makes it easier for companies to choose the right vendors to partner with and do faster then ever. Through the vetd platform…

Unrated

Via Marketing Calendar

Burlington, North Carolina, United States

Finally, a project management platform with a marketing brain. Marketing teams & agencies use via to plan & execute campaigns…

Unrated

Viburnix

East Rutherford, New Jersey, United States

Saviance is a modern consulting firm providing a variety of professional services to its clients in the us. We bring twenty three…

Unrated

VidRocket

New York, New York, United States

Vidrocket is an influencer marketing platform for YouTube. Build your brand by created branded campaigns with video, the most…

Unrated

Viralmango

Newark, Delaware, United States

Viralmango revolutionizes influencer marketing with personalized media kits featuring live metrics, rate cards, and…

Unrated

VisionTree Mobile

San Diego, California, United States

Visiontree is a leader in cloud-based, patient-centric data collection and health management solutions. Visiontree's patented…

Unrated

VistaCom

Exton, Pennsylvania, United States

Vistacom is a leading provider of audience response solutions, operating globally for 20 years. Our wireless keypad clicker and…

Unrated

VoIP Recording software

Delray Beach, Florida, United States

This call may be monitored or recorded for quality assurance. Founded in 2001, applied business technologies supplies analytic…

Unrated

Votion

Sausalito, California, United States

Create content that your audience will love & care about and tell your brand story in new ways. With the changing digital…

Unrated

Voxjar

Provo, Utah, United States

Fully automated QA with open AI's gpt models. Try our AI evaluator for free! Https://app.voxjar.com/try-AI Evaluate 100% of your…

Unrated

WAND Digital

Eden Prairie, Minnesota, United States

Wand digital is the industry leader in digital display software and technology partnering with the world's most recognized…

Unrated

Way Live

Chicago, Illinois, United States

Create custom landing pages that convert more visitors. No coding required.

Unrated

Waypoint Software

Deerfield Beach, Florida, United States

Waypoint software is a complete web-based (SaaS) white label solution for collecting and distributing real time leads in a…

Unrated

Web Frolic Email Validator

San Francisco, California, United States

Email validation in real time on website's contact/subscription forms because a real customer starts with real email. Also…

Unrated

Webinar Middleware

Orlando, Florida, United States

Narware is software as a service company that provides the ability to maximize your revenue from webinars by being able to drive…

Unrated

webMOBI

Sunnyvale, California, United States

At webmobi, we empower businesses to unlock their full potential by leveraging cutting-edge technology and delivering exceptional…

Unrated
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Showing 2,304 of 2,328 — 24 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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