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Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Headquartered in Silicon Valley, loyalty juggernaut, inc. (lji) is the next-gen loyalty and customer engagement solutions…
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Build and scale a world-class creator program with grin. Thousands of industry pioneers-like skims, rhode, and gopro-use our…
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Groovejar helps entrepreneurs increase revenue, email sign ups, and sales online. You'll have access to a wide range of website…
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Groundtruth is an advertising platform that drives in-store visits and other real business results. Using observed real-world…
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Transform ideas into structured results with growhold. AI-powered launchpads provide helpful knowledge, clear steps, and…
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Growthbook is an open-source feature flagging and a/b testing platform that helps companies release code and measure its impact…
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Growthboosters- find best tools for startups and entrepreneurs. New and established digital marketing experts use growthboosters…
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Growth champ is a service which manages your social media profiles and help you increase your influence. We currently have an…
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Growthloop is a compound marketing engine that drives compound growth by accelerating the marketing cycle, using agentic AI…
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We help predict user behavior for revenue growth Growth propensity scoring platform Our curetm propensity scoring platform…
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Hackerx is global developer talent community We operate a job matching platform connecting software developers with top companies…
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Happsnow (techstars music '21) is a cloud-based events platform that’s an easy-to-use, self-service solution, combining…
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Your company is what your customers make of it. The importance of positive, powerful customer experiences with your brand is…
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Word of mouth marketing is the oldest form of brand advocacy. People will always trust their friends more than they trust…
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Helpgetsponsors.com is a cloud-based sponsorship sales and management software. It provides subscribers innovative and…
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Most companies run their business across dozens of disconnected systems - accounting software, spreadsheets, CRM tools, and…
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Herow is a location intelligence solution that allows brands to deliver better experiences for their mobile users. Built around…
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High attendance is a enterprise event management and digital engagement platform designed to bring a compelling environment for…
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The world's leading impact intelligence platform. Powering decisions that matter.
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Hone (www.gohone.com) powers turn-key interactive content that fuels editorial, activation, conversation and research by asking…
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Organizing an awesome event, all by yourself, is a tough business. We all have been to a lot of events, and many of them were…
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For more than three decades, we have provided our clients in the baltimore-Washington metro area with customized, cost-effective…
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Hub iq was founded upon the idea that mobile engagement between you and your audience could be, and should be better. With over…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.