Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,328 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

FORTVISION

New York, United States

Fortvision is a one-stop shop to improve all your sales and marketing KPIs using marketing automation and web personalization…

Unrated

Frameable Spaces

New York, New York, United States

Thoughtfully-designed tools for work and play

Unrated

Freckle.io

San Francisco, California, United States

Freckle is the modern AI enrichment platform for HubSpot and Salesforce users. Companies like bolt, applause, sleekflow, knowify…

Unrated

Free Review Monitoring

Maryland, United States

"Need to know when a new review comes in on a major or industry-specific review site? Signing up for this free tool will send you…

Unrated

FreeShipping

Hartford, Connecticut, United States

FreeShipping.com: Proudly rewarding shoppers for 20 years. Get 10% Cash Back, free shipping, free returns and more at 1,000+ top…

Unrated

Freshtix

Atlanta, Georgia, United States

Freshtix provides powerful ticketing solutions, software development, call center services, in-house event marketing, equipment…

Unrated

Fudge

Wilmington, Delaware, United States

Fudge lets you create pages and edit your Shopify store just by typing what you want. You can ask for a new landing page, change…

Unrated

Fuelsy

Denver, Colorado, United States

Fuelsy is a marketplace for the profitable exchange of sales data. We are building a community of salespeople who profit from…

Unrated

Funnelair

San Francisco, California, United States

A small team that deliver big stuff! Our goal is to build the industry-leading funnel platform that automates business and…

Unrated

Funnel Flows

Conway, Arkansas, United States

Explaining marketing funnels can be complicated. Funnel flows makes it easy. Rapidly craft professional marketing funnel…

Unrated Subscription

Future Solutions

Los Angeles, California, United States

We are online reputation experts. People do research online. This means you need to look good everywhere. We can make this…

Unrated

Genies by Blend System

Los Angeles, California, United States

Genies is an AI avatar technology company powering the visual and embodiment layer for AI. Through the genies sdk, their…

Unrated

GeoFli

Missoula, Montana, United States

Geofli is a cloud based service allowing users to deliver custom website content based on their visitor's exact geographic…

Unrated

getNEXT Marketing Suite

New York, New York, United States

Getnext is a marketing technology company focused on enriching the value of content and communication. Getnext was born from…

Unrated

Giftly

San Francisco, California, United States

Giftly is revolutionizing the way people give and receive gifts. We're a San Francisco-based startup upending the $100b-a-year…

Unrated

GiftTran Manager

Smyrna, Georgia, United States

Debit design technologies, inc. Has been the leading pioneer and innovator of gift & loyalty card technology for all types of…

Unrated

Giide

Boulder, Colorado, United States

Giide is a content tool that combines audio with interaction - like a podcast, video and social media feed combined. We're…

Unrated

Gilbert Data Base

Las Vegas, Nevada, United States

Gilbert data is one of the peerless and believed services provider in appending services and other services as well I.e. Business…

Unrated

GlobalizeIt

Los Gatos, California, United States

Globalizeit is a no-code translation platform designed for websites and applications. Our user-friendly platform enables rapid…

Unrated

Goodie AI

New York, New York, United States

Goodie is a pioneering aeo (answer engine optimization) platform enabling leading brands to monitor, analyze, action and…

Unrated

Goomzee Commerce

Montana, United States

Leadsbycell improves your advertising effectiveness allowing people to

Unrated

GOTIGER

New York, New York, United States

Unrated
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Showing 1,776 of 2,328 — 552 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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