Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,328 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

NetGalley

Newburyport, Massachusetts, United States

Netgalley helps publishers and authors promote digital review copies to book advocates and industry professionals in order to…

5.0 1 reviews

NextUser

New York, New York, United States

We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…

5.0 1 reviews

Nimbata Call Tracking

Boston, Massachusetts, United States

Call attribution shouldn’t be that hard… At nimbata, we have been obsessed with revolutionizing the way you track, analyze, and…

5.0 5 reviews

nTuitive.social

Redwood City, California, United States

All-in-one social media management solution. Our advanced scheduling, publishing and listening tools combined with sophisticated…

5.0 4 reviews

Nucleus Research

Miami, Florida, United States

Technology insight built on ROI analysis. Advising both vendors of technology and the organizations that use technology to…

5.0 1 reviews

Ometrics

Evergreen, Colorado, United States

Ometrics®, the home of ochatbot®, is a leader in affordable AI chatbots and conversion rate optimization tools and services. We…

5.0

OnePitch

San Diego, California, United States

A tool for storytellers, by storytellers. Simplify your pitching process with onepitch.

5.0 1 reviews

OneShot

San Francisco, California, United States

Oneshot.AI is the execution os for modern GTM teams. We combine AI agents and on-demand human experts to get real go-to-market…

5.0 7 reviews

Ontolo

Boulder, Colorado, United States

Bringing together an SEO since 2001 and a fortune 500 systems engineer, we build customizable, large-scale link building, SEO…

5.0 1 reviews

OpenMyLink

Newark, Delaware, United States

Create branded short links, dynamic QR codes, bio pages, and trackable campaign assets. Measure clicks, scans, locations, and…

5.0 1 reviews

OptCulture

Houston, Texas, United States

Optculture gives retailers buying and behavioral insight about their customers with the ability to engage them through loyalty…

5.0 1 reviews

OutboundSMTP

San Francisco, California, United States

A high performance outbound smtp service for reliable email delivery with cross-platform compatibility, cloud infrastructure, and…

5.0 7 reviews

Pando Hybrid Events

Fairfield, New Jersey, United States

The inception company delivers a suite of technology-enabled, fully managed creative solutions designed to enhance audience…

5.0 7 reviews

Pattern89

Indianapolis, Indiana, United States

Power every creative decision with artificial intelligence. Predict winning creative before you spend a dollar on marketing..…

5.0 1 reviews

PebblePost

New York, New York, United States

Pebblepost is a commerce marketing platform that turns collaborative first-party data from hundreds of leading brands into…

5.0 4 reviews

Perenso Trade Show

Denver, Colorado, United States

Perenso is a leading B2B sales execution platform that helps businesses sell better - anything, anytime, anywhere. Perenso’s…

5.0

Perxi

Coral Springs, Florida, United States

Exults’ focus is on delivering both leads and sales to strengthen your business’ core. In order for us to accomplish this goal…

5.0

Photofy

Raleigh, North Carolina, United States

Photofy is marketing made easy for your business! Available on desktop and mobile devices, photofy enables you to create and…

5.0 1 reviews

PipeOne.me

Remote, United States

One inbox. Every mobile channel. AI and humans working together for high-volume support.

5.0 1 reviews

Please Share

Boston, Massachusetts, United States

The easiest and fastest way for employees to share and engage with company content on LinkedIn, Twitter and Facebook - all…

5.0 1 reviews

PlusThis

Chandler, Arizona, United States

Plusthis is the leader in add-ons and strategies for small business marketing automation systems like infusionsoft, drip, and…

5.0 7 reviews

PostGrid Print & Mail

New York, New York, United States

Our powerful APIs for print & mail and address verification enable businesses to deliver personalized direct mail at scale…

5.0 38 reviews

PowerRouter

Austin, Texas, United States

Powerrouter helps companies increase conversions with intelligent lead routing. Built inside the Salesforce CRM - powerrouter's…

5.0 4 reviews
View more RevAgents

Showing 168 of 2,328 — 2,160 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.