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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,328 businesses
Cubik sets the standard for exceptional promotional products, providing solutions that make your marketing shine. Whether your…
You’re a different contractor. As a relationship-centric business leader, you care about customers and want to grow your business…
Local buying journeys start on major consumer platforms and these placements are critical to any locally-operating business…
No-code consumer engagement and data platform qr & conversion-optimized lead pages easy to build evergreen and personalized…
Don't just market, dominate your market. Direction was founded by entrepreneurs, for entrepreneurs, so we know that running a…
Outgage is a SaaS “marketing first” direct mail platform that bridges the gap between offline and online campaigns to create…
Disqo is the most advanced platform for measuring how advertising works, empowering brands, agencies, and media companies to…
Mambo is a multi-tenant software platform that optimizes experiences within closed network communities. Through the admin…
Businesses look to service objects when they want to be sure every contact record in every database is as genuine, accurate, and…
Unlock 🔓 Facebook ads cpa and roas in Google analytics 📈
Edocr helps organizations both small and large build brand awareness, generate demand for products and services, and capture…
Health info tv is television network customized for individual physician waiting rooms. It allows doctors offices to engage…
Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…
Emailoversight provides advanced email validation, threat assessment, and data append services that scale with your business. We…
We’ll guide you through every stage of your email marketing journey with detailed software reviews and in-depth resources. See…
Emaximation’s easy-to-use sales and marketing software helps franchisors capture, qualify, and convert more leads into sales…
Since 1997, devart has been streamlining data workflows for professionals and teams with intuitive and efficient software…
Welcome to erxes, the open source HubSpot alternative. Erxes is an open-source experience operating system (xos) that enables…
Associations, Societies and Organizations thrive with a solid technology partner and web CMS software architecture that provides…
Ethos is an innovative qualitative research platform that’s revolutionizing the way companies understand customers and their…
Eventdex, a nextech3d.AI company, is upgrading the landscape of event technology through innovation, intelligence, and…
We are a group of people passionate about conferences and creating meaningful and long-term relationships for attendees. We…
Showing 72 of 2,328 — 2,256 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.