Chatmeter is the brand intelligence company reimagining customer connections and reputation management through AI-powered deep…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,328 businesses
Churn buster maximizes recurring revenue for subscription businesses through expert passive and active churn reduction. Since…
Clevertap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value…
Notice: as of jan 2026, colligso has ceased its operations. Colligso enables businesses to grow profits by helping them to…
At conductor, we’re on a mission to help companies realize the full potential of their AI search presence and translate their…
Brick street software develops the world’s most adaptive enterprise marketing solutions. Our multi channel messaging platform…
Contently is a content marketing SaaS platform and services company that helps brands tell great stories. Our platform powers the…
Conversionruler is a subscription based "performance tracking" reporting service that provides detailed information on…
Cooltool by riwi is a marketing testing SaaS platform that seamlessly incorporates nonconscious measurement tools and traditional…
Dealers united is the premier digital marketing partner for car dealerships looking to accelerate their online presence and drive…
Creatoriq is the operating system for creator-led growth. Trusted by more than 1,300 global brands and agencies-including burson…
Crewfire is an all-in-one brand ambassador management platform that empower brands to build, manage, and mobilize their army of…
Founded in 2007 and headquartered in Boston, Massachusetts, curata, inc. Is the leading provider of software empowering marketers…
Taylor provides a diverse set of products, services and technologies to power the potential of the world’s leading brands. Using…
Netcracker technology, a wholly-owned subsidiary of nec corporation, has the expertise, culture and resources to help service…
Dataq is a self-service tool designed as a media-focused marketing middleware for retailers. Equipped with end-to-end tools…
Deltax is an enterprise-grade full-stack cross-channel advertising solution. We leverage deep learning technology to break…
Dstillery is the leading predictive AI audience targeting company, helping marketers reach exactly the right audience for every…
E2m.live is an enterprise event management platform for corporate events, conferences & conventions. It's used by fortune 500…
Every keystroke is an opportunity. Elicit gives marketers control over the single most-used feature on a website: The search box…
Move your email service to an upper level! Your e-mail marketing platform will be powered by amazon ses . Your messages will go…
Put your best email forward with email on acid! For every campaign, every message, and every inbox, email on acid has the…
Since 2001, emailopen™ has been a leader in innovative electronic mail solutions, delivering proven and measurable results to the…
Showing 648 of 2,328 — 1,680 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.