Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,328 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Whova

San Diego, California, United States

Whova provides intelligent event technology solutions by creating authentic audience participation and engagement and simplifying…

4.8 1020 reviews

WorkOutLoud Community Platform

Spring Park, Minnesota, United States

Workoutloud is the first all-in-one customer community platform that builds meaningful, connected customer experiences that grow…

4.8

Yapp

New York, New York, United States

Yapp is the easiest and most affordable way to create mobile apps for events, conferences, meetings or groups. Our clients range…

4.8 23 reviews

Yodeck

San Francisco, California, United States

One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…

4.8 221 reviews

Zuddl

San Francisco, California, United States

Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…

4.8 149 reviews

360 SMS APP

Laguna Beach, California, United States

At 360 sms, we transform and simplify communication for Salesforce users with our native messaging solution, enhancing…

4.7 24 reviews

Accelevents

Boston, Massachusetts, United States

Accelevents is a modern, enterprise-ready event management platform built for organizations that need flexibility, speed, and…

4.7 84 reviews

Airbridge

San Francisco, California, United States

Airbridge offers every tool marketers need to measure, optimize, and scale app growth across platforms - all with the best…

4.7 12 reviews

Alyce

Boston, Massachusetts, United States

Alyce by sendoso is the AI-powered B2B gifting platform that’s redefining direct mail, swag and gifts with its scalable…

4.7 491 reviews

AYTM

Mt. Laurel, New Jersey, United States

Some see us as their go-to research connoisseur. Others see us as a self-serve insights buffet. But we like to think of ourselves…

4.7 19 reviews

Balloon

Los Angeles, California, United States

Balloon is a highly customizable virtual events platform that makes online events more social. Build and run small to large scale…

4.7 14 reviews

BEE

San Francisco, California, United States

The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…

4.7 162 reviews

Brand Overflow

Newark, California, United States

Brand overflow is a marketing data platform that offers tools that help you succeed at digital marketing, we are constantly…

4.7 59 reviews

Broadly

Boca Raton, Florida, United States

Broadly is an AI-powered customer engagement platform that helps local broadly is an AI-powered customer engagement platform that…

4.7 72 reviews

Brushfire

Fort Worth, Texas, United States

Brushfire is the leading all-in-one event management platform: ticketing, registration, virtual events, & event apps. At…

4.7 6 reviews

CaliberMind

Houston, Texas, United States

Calibermind is the GTM intelligence and multi-touch attribution platform for enterprise marketers seeking to make data-driven…

4.7 46 reviews

CallView 360

Mahwah, New Jersey, United States

Connect more with analytics-powered communications. Dial800 offers responsive business solutions including on-demand data…

4.7 6 reviews

Circleboom

Cherry Hill, New Jersey, United States

Boom your social circle! We create intuitive and easy-to-use social media products for brands, smbs and users to grow and…

4.7 41 reviews

ClickFunnels

Eagle, Idaho, United States

With clickfunnels, you are just a few simple clicks away from a beautifully-designed website marketing funnel. Because we believe…

4.7 376 reviews Freemium

Communiqu� Virtual Conference

Bethesda, Maryland, United States

For over two decades since our establishment in 2001, communique conferencing is dedicated to transforming the way organizations…

4.7 16 reviews

Cooladata

Portland, Oregon, United States

Cooladata is a cloud-based, end-to-end, fully-managed data warehouse optimized for behavioral analysis, designed for companies…

4.7 3 reviews

DemandJump

Indianapolis, Indiana, United States

Demandjump was an SEO content strategy and development platform that enabled customers to dramatically and quickly increase page…

4.7 48 reviews

Demio

Tampa, Florida, United States

Only demio provides a simple, no-download webinar experience for your audience, as well as all the marketing tools you need to…

4.7 127 reviews
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Showing 432 of 2,328 — 1,896 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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