Fight skyrocketing paid media costs by turning your customers into a primary vehicle for acquisition, awareness, and activation…
4.8
13 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Know how people will see your design, before they see it. Eyequant predicts where attention goes, what gets missed and what needs…
4.8
17 reviews
Featuredcustomers, the world’s only customer reference platform for B2B business software & services, helps potential B2B buyers…
4.8
2 reviews
We help companies work better together! Get started today for free: https://app.filo.co/create-account
4.8
16 reviews
Extract valid email addresses from LinkedIn & craft tailored emails based on LinkedIn profile with ChatGPT, guaranteeing up to…
4.8
27 reviews
Flexoffers is a recognized leader in partner marketing. Our platform effortlessly helps a curated network of publishers…
4.8
5 reviews
Our recipe is simple: quality products through quality people. At olm food solutions, we have a great team that cares about…
4.8
40 reviews
Folloze is the AI-powered personalization platform that helps b6b marketing and sales teams create dynamic, relevant buyer…
4.8
41 reviews
Fospha is the only full-funnel mmm proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the…
4.8
13 reviews
Foursquare is the industry leader in all things geospatial-from foundational building blocks to turnkey solutions. Think of us as…
4.8
9 reviews
Turn your calls to conversions with our expert AI powered call tracking software. Drive more leads with professional call…
4.8
4 reviews
Froogal is the #1 customer loyalty & engagement platform empowering brands worldwide to turn every customer into a brand advocate…
4.8
3 reviews
As the leader in real estate marketing optimization, g5 is a predictive marketing SaaS company that uses AI and other emerging…
4.8
2 reviews
Giftsenda is a global corporate gifting platform that enables organizations to send thoughtful, on-brand gifts at scale, without…
4.8
3 reviews
Gobrunch is a video chat app based on interactive virtual rooms that mimic real spaces. Bring back the face-to-face culture of…
4.8
14 reviews
Gold lasso is the industry leader in helping companies of all sizes build and monetize email subscriber engagement using email…
4.8
16 reviews
Great recruiters is the only candidate experience and reputation management platform specifically designed for recruiters and…
4.8
32 reviews
Greenvelope strives to deliver the most elegant electronic invitation service by emulating the experience of opening a…
4.8
29 reviews
Guestboard is an intuitive and easy-to-use wedding communication platform for both engaged couples and their wedding guests. As a…
4.8
4 reviews
Hockeystack unifies all your GTM data and deploys AI agents that understand and automate your winning sales & marketing strategies
4.8
24 reviews
Hushly’s is a buyer experience and conversion platform for B2B marketers. Hushly is the only B2B marketing platform in the market…
4.8
60 reviews
Insideup is a performance-driven demand generation agency with over 14 years of experience in B2B marketing. We bridge the gap…
4.8
2 reviews
Knowem was developed to assist everyone - from individuals to fortune 500 companies - in discovering where their names, brands…
4.8
5 reviews
Limecall efficiently turns potential customers into qualified sales calls. Your website visitors are hesitating, leaving every…
4.8
6 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.