Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

21 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

BeeLiked

London, England, United Kingdom

Beeliked is a platform that helps brands create engaging promotional experiences across customers, channel partners, and…

5.0 1 reviews

LeadByte

Chester, England, United Kingdom

Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.

5.0 9 reviews Subscription

Dynamic Leads

Portsmouth, England, United Kingdom

Most of your website visitors never fill in a form. That doesn’t mean they’re not interested. Dynamic leads identifies the…

4.8 2 reviews

SoAmpli

Leeds, England, United Kingdom

Soampli is a social sharing tool designed to empower employees and leverage their advocacy. It empowers your whole organisation…

4.7 11 reviews

APTANIA

Reading, England, United Kingdom

Aptania is an on-demand customer data platform allowing you to easily manage and analyse your customer data in one place. 🔷 grow…

4.6 11 reviews

BrightLocal

Brighton And Hove, England, United Kingdom

Brightlocal offers local SEO software and services that help businesses get found, chosen, and trusted in their local area. By…

4.6 194 reviews

Affsub2

London, England, United Kingdom

Affsub2 network was founded by a team of marketers and media-buyers as an alternative to stereotyped networks. Affsub2 network is…

4.5 1 reviews

shoprank

Woolwich, England, United Kingdom

Shoprank (shoprank.com) is an e-commerce sales intelligence platform. We track 15m+ active online stores across 400+ platforms…

4.5 1 reviews

Webeo

Portsmouth, England, United Kingdom

Welcome to the webeo company page💜 Follow us for company updates (you might even get to see our some of our furry friends🐶) and…

4.5 42 reviews

Turtl

London, England, United Kingdom

Turtl is the first and only revenue content™ platform that helps you get more revenue from your marketing. We help hundreds of…

4.4 47 reviews

Lead Forensics

London, England, United Kingdom

Lead forensics is the software that reveals the identity of your anonymous website visitors, turning them into actionable…

4.3 668 reviews

Radiate B2B

London, England, United Kingdom

We combine our data expertise with a decade of marketing experience to help scaling B2B companies accelerate their GTM campaigns…

4.3 3 reviews

vFloorplan

London, England, United Kingdom

At vfloorplan, we transform static venue floorplans and capacity charts into branded, interactive experiences that drive…

4.3 12 reviews

Leads Explorer

Haslemere, England, United Kingdom

Web service that reveals the companies visiting, their interest in your products or services and their level of interest in order…

3.5 1 reviews

Mapp Empower

London, England, United Kingdom

Mapp helps marketers build personalized customer experiences through our SaaS platform, mapp marketing cloud. Our powerful…

3.4 42 reviews

Conversix

Cardiff, Wales, United Kingdom

Welcome to conversix, your go-to b6b lead generation sidekick! We're all about fuelling your sales outreach with hyper…

Unrated

Infynd

Bracknell, United Kingdom

🚀 supercharge your success with infynd! 🚀 Unlock the ultimate B2B data solution for sales, marketing, and recruitment in the…

Unrated

InterFunnels

Birmingham, England, United Kingdom

Interfunnels enables your business to jump-start and grow online. It is a cloud-based turnkey software for sales funnel building…

Unrated

iovox

London, England, United Kingdom

The iovox AI platform unlocks the potential of every customer conversation, from calls and texts to chats. Trusted by leading…

Unrated

Marketing Town

London, England, United Kingdom

We are in the midst of a shift in business models, powered by the modern SaaS economy, developments in technology and…

Unrated

Snafflz

London, England, United Kingdom

Snafflz is a guest check-in and event registration manager, that's bullet-proof and used by thousands of event managers…

Unrated

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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