Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

410 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

CrowdComms

Blandford Forum, England, United Kingdom

Personalized events. Powerful results. With crowdcomms, you don’t fit into our platform; the platform fits you. We deliver fully…

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Crowdvu

Alresford, England, United Kingdom

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DataSine

London, England, United Kingdom

We unlock creative intelligence data to make your ads more powerful, and save you money. Datasine is a creative-led optimisation…

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deemly

London, England, United Kingdom

Our mission is to create more trust in the sharing economy and thereby spur growth in the industry, which is good for our…

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DigiSHOW

White Waltham, England, United Kingdom

Future software specialise in the development of technical software solutions for the digital arts. For over 30 years we have…

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DigiTickets

Exeter, England, United Kingdom

We provide award-winning software to help manage your operations. Explore our services or view our case studies to see why…

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Distil.ai

Exeter, England, United Kingdom

Distil is an AI-driven data and analytics platform that turns raw data into business intelligence. From uncovering your best…

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Dragonfly AI

London, England, United Kingdom

Dragonfly AI is the world’s smartest creative testing platform, powered by a patented biological algorithm that simulates how the…

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Duel Software

London, England, United Kingdom

The duel brand advocacy platform enables brands to mobilize and manage entire communities of social affiliates, content creators…

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Dyzio

Sevenoaks, England, United Kingdom

Dyzio enables brands and agencies to run smarter, data-driven influencer marketing campaigns, powered by AI. Dyzio is the AI…

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Eagle Eye AIR

London, England, United Kingdom

Eagle eye is on a mission to power the personalized marketing revolution globally. Our AI-powered platform combines loyalty and…

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Edition Digital

Beaconsfield, England, United Kingdom

Edition digital is the award winning smart digital publishing system that empowers content owners and creators to enable them to…

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eSale Hub

Doncaster, England, United Kingdom

E sales hub limited is a business supplies and equipment company based out of 34 birch close sprotbrough, doncaster, United…

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eventfolio

London, England, United Kingdom

Eventfolio is a multi-event management and personalisation platform for managing multiple events that require highly creative and…

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EventReference

Tamworth Staffs, United Kingdom

The simple, easy and effective online event registration system. *event registration *event management *paid event registration…

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Eventscase

London, England, United Kingdom

Eventscase is the only technology and support you need to efficiently manage, enrich, and boost your physical, virtual and hybrid…

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eventshaper

England, United Kingdom

Eventshaper, established and headed up by one of the industrys leading operations directors, lou kiwanuka, has over 30 years…

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Explori

London, England, United Kingdom

Explori helps marketing and event leaders turn complex audience and exhibitor feedback into clear, decision-ready intelligence…

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Extended Content Solutions

London, England, United Kingdom

Extended content solutions (ecs) is a leading supplier of enterprise content management (ecm) and enterprise search services and…

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FeedbackOutlook

London, England, United Kingdom

Amazon feedback tool ⭐ get more reviews to be top in amazon sales 👍 100% amazon compliant. 👌 start your free 30-day trial. No…

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Fresh Lead Finder

London, England, United Kingdom

Fresh lead finder is a cloud-based app for finding marketing lists based on any keyword or industry in any town or city in the…

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FusionGrove Platform

London, England, United Kingdom

Most B2B sales leaders face the challenges of pipeline expansion and quota attainment. Fusiongrove is the data-driven sales…

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Fuzey

London, England, United Kingdom

The world’s #1 AI customer communication platform for car dealerships. Fuzey enables car dealerships and oems to create instant…

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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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