Stat, a product by moz, is the ultimate serp tracking and analytics platform for tackling large-scale SEO with accuracy and ease…
4.3
8 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Uberflip empowers marketers, publishers, professionals, educators and corporations with the tools to produce effective content…
4.3
201 reviews
Crozdesk.com is a discovery platform that makes the search for software simple. With user and expert reviews, detailed profiles…
4.2
27 reviews
Recollective is the leading guided discovery platform with a simple mission: to help global brands and agencies bring the…
4.2
12 reviews
Showpass is an event technology platform built to produce and power better live experiences. We help organizers and venues sell…
4.2
42 reviews
Simplycast is a worldwide leading provider of hyperautomation use case solutions. They offer a comprehensive solution within a…
4.2
12 reviews
Tapmango is a powerful customer rewards and engagement platform that helps businesses grow by turning casual shoppers into repeat…
4.2
14 reviews
Attract, keep, connect and grow customer loyalty with kangaroo rewards' software solution. Empowering businesses everywhere to…
4.1
14 reviews
Surf for brands allows you to generate the highest quality first party data, with consumer opt-in options. Generate ethical, high…
4.1
5 reviews
Eventpro provides professional software solutions for event, venue & catering management. With over 40 years’ experience in…
4.0
6 reviews
Event temple is a sales and catering software company based in Vancouver, bc, Canada. We specialize in helping hotels and venues…
4.0
1 reviews
Inspyders SEO and web crawling tools were created for all types of tasks, including powerful applications for website quality…
4.0
1 reviews
Limelight platform is an experiential marketing platform that empowers brands and agencies to capture, manage, and measure…
4.0
1 reviews
Email verification for busy marketers. Mailfloss automatically cleans and verifies your email lists. Simply connect your email…
4.0
1 reviews
Envoke is the email marketing platform purpose-built for communications professionals to engage stakeholders and members with…
3.8
2 reviews
Schema app is an end-to-end schema markup solution that helps enterprise SEO teams develop a knowledge graph and drive search…
3.8
2 reviews
Based out of Vancouver, british columbia, wishpond is a provider of marketing-focused online business solutions. Wishpond's…
3.6
143 reviews
At aislelabs, we believe that data in the built environment has untapped potential. That building systems, like wifi, aren’t just…
3.5
1 reviews
We believe that every great work deserves recognition, and businesses should be recognized and praised for their commitment to…
3.5
1 reviews
The ad agency Shopify recommends. Helping to scale the growth of dtc and ecommerce brands with paid social, paid search, and…
3.5
1 reviews
Cognition acquired trialfire in September 2024. Trialfire is a leading marketing intelligence platform that addresses the…
3.5
1 reviews
The all-in-one referral marketing platform for prelaunch, newsletters & e-commerce. We've worked with companies like producthunt…
3.5
16 reviews
We believe in a world where bold creativity inspires bright ideas. Where screens drive growth, build excitement and prompt…
3.2
3 reviews
Smtp is one of the early pioneers of cloud-based email services and is now part of ziff davis, moz group and campaigner. From…
3.2
18 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.