Paiger is built for recruitment teams who want to build pipeline, make more placements, and cut the admin. Paiger brings together…
4.3
4 reviews
Category
Demand Generation Software
Software for turning website traffic and contact lists into identifiable leads, and for keeping existing customers buying and referring others.
Customer Advocacy Software 74Employee Advocacy Software 24Lead Capture Software 153Lead Intelligence Software 90Lead Mining Software 36Loyalty Management Software 153Other Lead Generation Software 2Visitor Identification Software 58
Paytronix, an access group company, is a cloud-based digital guest engagement platform for the hospitality industry. Our…
4.3
2 reviews
Sprout social is a global leader in social media management and analytics software. Sprout’s intuitive platform puts powerful…
4.3
2106 reviews
Clutch is a behavioral operating platform built for high-frequency commerce. Most platforms are built to observe. Clutch is built…
4.2
16 reviews
Dux-soup is the leading marketing automation tool used by sales professionals, teams and agencies to generate leads on LinkedIn…
4.2
56 reviews
Dux-soup is the leading marketing automation tool used by sales professionals, teams and agencies to generate leads on LinkedIn…
4.2
56 reviews
Build pipeline with confidence. Leadiq offers solutions designed to empower sellers and revops through efficient pipeline…
4.2
409 reviews
Web insights is the global leader in website visitor automation, helping B2B enterprise organizations capitalize on engaged…
4.2
8 reviews
Welcome to inmar intelligence, recently certified a great place to work®! Through curiosity and the intelligent use of data and…
4.1
We believe that sustainable growth is possible for every commerce business. By providing easy-to-use loyalty programs that help…
4.1
14 reviews
Freemium
Kidcheck, inc. Provides web-based, secure children's check-in solutions for churches, fitness facilities, activity centers and…
4.0
4 reviews
Per user
Join #cventnation! Www.cvent.com/careers What we do: cvent is a global market-leading meetings, events, & hospitality technology…
4.0
Fluent, inc. (nasdaq: flnt) is a commerce media solutions provider connecting top-tier brands with highly engaged consumers…
4.0
1 reviews
Perx technologies is the behavioural loyalty platform purpose-built for the bfsi industry. Where legacy loyalty systems reward…
4.0
3 reviews
Preferred patron loyalty, llc. Is a leading provider of customer engagement software and loyalty programs throughout the United…
4.0
4 reviews
Per user
Turn your biggest fans into one of your best acquisition channels! With referral rock, you can build automated customer referral…
4.0
4 reviews
Usage-based
Snipp is how brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies. Using…
4.0
6 reviews
Frescodata has a dedicated global data team responsible for data curation and data activation worldwide. This allows frescodata…
3.9
6 reviews
Tapfiliate is a leading affiliate and referral tracking platform designed to help small, medium, and growing businesses spend…
3.7
10 reviews
Usage-based
The businesses in this category do two related jobs: they turn anonymous interest into named leads, and they turn one-off buyers into repeat customers. That means unmasking the companies and people visiting your website, capturing details through forms and chat, enriching and scoring that data so sales knows who's worth calling, and finding new prospects to add to the list in the first place. On the retention side, it means running the points, tiers, referral and advocacy programmes that get existing customers to buy again and bring others with them. When it works, marketing stops guessing at demand and starts handing sales a ranked list of accounts actually showing buying signals, and revenue stops depending entirely on new logo acquisition.
People go looking for this when the top of the funnel isn't converting into anything usable. Traffic is up but form fills aren't, or forms fill but the data is junk. Sales complains they get no context on inbound leads, or that the CRM is full of contacts nobody can prioritise. Outbound teams are working stale or incomplete prospect lists. On the customer side, buyers purchase once and never come back, referrals happen by accident rather than by design, and nobody has a system for turning happy customers or engaged staff into a source of new business. The common thread is a gap between activity (traffic, spend, a customer base) and identifiable, actionable demand.
The tools differ mainly in where in that chain they sit and how they get their data. Visitor identification relies on IP-to-company matching or device/cookie-based person-level tracking, so accuracy and legal exposure (especially under GDPR for individual identification) vary a lot between vendors. Lead capture and intelligence tools live and die by how well they integrate with your CRM and enrichment sources, and how much manual cleanup they leave you with. Lead mining tools automate outbound prospecting and list-building, which raises questions about data sourcing and compliance with platforms like LinkedIn. Loyalty and advocacy platforms split along B2C points-and-rewards versus B2B referral-and-advocacy lines, and differ in redemption logistics, program flexibility and reporting depth. When comparing providers, weigh identification accuracy against privacy risk, depth of native integration against flexibility, and whether pricing scales with contacts, visitors or active customers in a way that matches how you'll actually use it.