Emlen is the easiest way for sales managers and account executives to follow up smarter - through personalized, trackable digital…
4.9
12 reviews
Category
Content Marketing Software
Software for producing, distributing, curating and measuring marketing content at scale, for teams that need to publish more, prove what's working, and stop content sitting unseen.
AI Writing Assistants 2Content Analytics Software 34Content Creation Software 91Content Curation Software 33Content Distribution Software 40Content Experience Platforms 2
Advisorstream is the highest-rated marketing platform to help financial advisors drive growth through highly personalized…
4.8
24 reviews
Hushly’s is a buyer experience and conversion platform for B2B marketers. Hushly is the only B2B marketing platform in the market…
4.8
60 reviews
Socialive’s end-to-end video creation platform is the fastest and most cost-effective way for anyone to record, edit, publish, or…
4.8
13 reviews
Content stadium is an all-in-one platform for branded content creation. With our flexible offering, cost-effective solutions and…
4.7
26 reviews
Shorthand is the publishing platform that combines human craft with design intelligence to help brands, builders, and newsrooms…
4.7
61 reviews
At slate, we revolutionize social content creation for brands. Our platform empowers social media teams to effortlessly craft…
4.7
39 reviews
Create mobile-centric, digital publications with 3d issue's content experience platforms. Whether you: Choose tried-and-trusted…
4.6
16 reviews
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
4.6
327 reviews
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
4.6
327 reviews
Do more with data! We help businesses drive growth by delivering data analytics and AI solutions that matter. Our technical…
4.6
93 reviews
Storychief centralises the process of editorial teams and social media managers so they can collaborate better, distribute their…
4.6
30 reviews
Contently is a content marketing SaaS platform and services company that helps brands tell great stories. Our platform powers the…
4.5
84 reviews
Joomag is a leading content experience platform for creating and distributing high-design, personalized content at scale…
4.5
61 reviews
Lumen5 empowers your global team to create social media content in minutes. We work with enterprise brands, organizations, and…
4.5
63 reviews
Create content that converts with the blog creator by matcha, the first blogging platform purpose-built for e-commerce. Matcha is…
4.5
4 reviews
Revuze empowers brands with next-step actions, from the category down to the sku level, to streamline research across all…
4.5
1 reviews
Usage-based
Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content…
4.4
59 reviews
On February 21, 2022, movable ink acquired coherent path.
4.4
10 reviews
Content is the connective tissue between brands and consumers throughout the buying journey. Power engaging influencer…
4.4
65 reviews
Dcatalog is the all-in-one digital catalog platform that automates catalog creation, transforming your product data into…
4.4
12 reviews
Desygner.com offers a versatile SMB marketing and design solution, allowing businesses to create, control, and distribute…
4.4
8 reviews
Insense is the all-in-one solution for scaling ugc production and influencer marketing; offering both a creator marketing…
4.4
107 reviews
Providing the right content to the right individuals at the right time has become essential to enabling B2B teams to hit revenue…
4.4
149 reviews
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Showing 24 of 40 — 16 more to see.
The businesses in this category sell tools that sit around the actual writing or filming of content: they help teams build it faster without a designer for every asset, get it in front of people who wouldn't have found it organically, pull in content other people have already made (customers, creators, curators) instead of starting from scratch, and work out afterwards which of it actually did anything. Buy one of these and what changes is usually one of: a marketing team that used to wait on design now assembles branded assets themselves from templates; a piece of content that used to live quietly on a blog now runs as a paid placement across a network of publisher sites; a brand that used to beg customers for photos now has a pipeline of creator content arriving on a schedule; or a content calendar that used to be a spreadsheet now has real numbers attached to every post showing what drove engagement or pipeline.
People end up here because content has outgrown what the team can handle by hand. Common triggers: marketing is publishing constantly but nobody can say which pieces influenced a sale, so budget conversations become guesswork; a small team is expected to produce brand-consistent assets across regions or channels and every request goes through a bottlenecked designer; content gets published but reach is flat because there's no paid or syndicated distribution behind it, just organic hope; or the brand wants more authentic, user-generated material but has no process for sourcing, rights-clearing, or repurposing it. In each case, the volume or complexity of content has passed the point where ad hoc tools and manual effort keep up.
The providers split roughly along the stages of that content life cycle, and that's the first thing to compare on: some are creation tools (template-based design, interactive and long-form formats, digital publications), some are distribution networks (native advertising placements on publisher sites, paid amplification), some specialise in curation and sourcing (finding or commissioning creator and customer content), and some are analytics layers that sit across everything else measuring performance and attribution. Within each, the real trade-offs are: how much creative control you give up for speed in creation tools; reach versus placement quality and cost-per-click in distribution networks; how much sourcing and rights management is handled for you versus left to your team in curation tools; and how deep the attribution goes versus how easy the reporting is to actually use in analytics products. Also worth checking early: whether the tool integrates with the CMS, DAM or ad platforms you already run, and whether pricing scales with usage (content volume, ad spend, seats) in a way that matches how heavily you'll actually use it.