Category

Content Marketing Software

Software for producing, distributing, curating and measuring marketing content at scale, for teams that need to publish more, prove what's working, and stop content sitting unseen.

30 businesses

Concured

London, England, United Kingdom

Automatically turn your readers into customers with concured personalization.

5.0 1 reviews

DISQO

Glendale, California, United States

Disqo is the most advanced platform for measuring how advertising works, empowering brands, agencies, and media companies to…

5.0

GhostWriter

Torino, Piemonte, Italy

Artificial intelligence marketing. Build your successful content marketing strategy in minutes instead of weeks! Ghostwriterai…

5.0 1 reviews

Innoventsoft

Bengaluru, Karnataka

Innoventsoft helps startup to improve startups to gain brand visibility and generate leads from online search medium. We offer an…

5.0 2 reviews

RELAYTO

San Francisco, California, United States

Experience is the message. Relayto engages advanced algorithms to automatically revamp static content into interactive microsites…

4.8 199 reviews

Io technologies accelerates business growth by improving every stage of a reader experience. The platform offers a simple way to…

4.7 13 reviews

Io technologies accelerates business growth by improving every stage of a reader experience. The platform offers a simple way to…

4.7 13 reviews

ContentStudio

Claymont, Delaware, United States

We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…

4.6 327 reviews

ContentStudio

Claymont, Delaware, United States

We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…

4.6 327 reviews

Skyword

Boston

Skyword is the enterprise content marketing agency with accelerator360tm, a patented AI platform that transforms category…

4.6 126 reviews

StoryChief

Ghent, Vlaanderen, Belgium

Storychief centralises the process of editorial teams and social media managers so they can collaborate better, distribute their…

4.6 30 reviews

brax.io

Vancouver, British Columbia, Canada

Brax enables content distribution at scale by providing a single platform for bulk management, unified reporting and rule-based…

4.5 10 reviews Freemium

Contently

New York, New York, United States

Contently is a content marketing SaaS platform and services company that helps brands tell great stories. Our platform powers the…

4.5 84 reviews

Matcha

Atlanta

Create content that converts with the blog creator by matcha, the first blogging platform purpose-built for e-commerce. Matcha is…

4.5 4 reviews

Triberr

New York, New York, United States

Triberr is the go-to platform for content, social media, and influencer marketing. Imagine an end-to-end solution that…

4.5 2 reviews

Chartbeat

Austin, Texas, United States

Improve audience engagement, inform editorial decisions, and increase readership. Chartbeat delivers real-time analytics, content…

4.4 59 reviews

Cohley

New York, New York, United States

Content is the connective tissue between brands and consumers throughout the buying journey. Power engaging influencer…

4.4 65 reviews

GetSocial

Lisbon, Portugal

Getsocial is a content analytics platform that helps marketers measure, promote and amplify their best content. We work with over…

4.4 17 reviews

Omnesky

San Francisco, California, United States

Omneky generates personalized ads that scale. Omneky’s agentic AI system automates the entire creative feedback loop, connecting…

4.4 Freemium

Parse.ly

New York, New York, United States

Content drives everything, but most teams are flying blind. Parse.ly gives editorial, marketing, and product teams the insights…

4.4 149 reviews

Turtl

London, England, United Kingdom

Turtl is the first and only revenue content™ platform that helps you get more revenue from your marketing. We help hundreds of…

4.4 47 reviews

Vable

London, England, United Kingdom

Vable is an information management platform that enables you to aggregate, filter, and deliver customized content to the people…

4.4 6 reviews

Event Registry

Ljubljana, Slovenia

Event registry is an AI-driven news intelligence platform that helps organizations see what matters-before it matters. We monitor…

4.3 2 reviews
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Showing 24 of 30 — 6 more to see.

The businesses in this category sell tools that sit around the actual writing or filming of content: they help teams build it faster without a designer for every asset, get it in front of people who wouldn't have found it organically, pull in content other people have already made (customers, creators, curators) instead of starting from scratch, and work out afterwards which of it actually did anything. Buy one of these and what changes is usually one of: a marketing team that used to wait on design now assembles branded assets themselves from templates; a piece of content that used to live quietly on a blog now runs as a paid placement across a network of publisher sites; a brand that used to beg customers for photos now has a pipeline of creator content arriving on a schedule; or a content calendar that used to be a spreadsheet now has real numbers attached to every post showing what drove engagement or pipeline.

People end up here because content has outgrown what the team can handle by hand. Common triggers: marketing is publishing constantly but nobody can say which pieces influenced a sale, so budget conversations become guesswork; a small team is expected to produce brand-consistent assets across regions or channels and every request goes through a bottlenecked designer; content gets published but reach is flat because there's no paid or syndicated distribution behind it, just organic hope; or the brand wants more authentic, user-generated material but has no process for sourcing, rights-clearing, or repurposing it. In each case, the volume or complexity of content has passed the point where ad hoc tools and manual effort keep up.

The providers split roughly along the stages of that content life cycle, and that's the first thing to compare on: some are creation tools (template-based design, interactive and long-form formats, digital publications), some are distribution networks (native advertising placements on publisher sites, paid amplification), some specialise in curation and sourcing (finding or commissioning creator and customer content), and some are analytics layers that sit across everything else measuring performance and attribution. Within each, the real trade-offs are: how much creative control you give up for speed in creation tools; reach versus placement quality and cost-per-click in distribution networks; how much sourcing and rights management is handled for you versus left to your team in curation tools; and how deep the attribution goes versus how easy the reporting is to actually use in analytics products. Also worth checking early: whether the tool integrates with the CMS, DAM or ad platforms you already run, and whether pricing scales with usage (content volume, ad spend, seats) in a way that matches how heavily you'll actually use it.

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