Using AI and description of what you're promoting, contentware automatically creates an entire marketing campaign of emails and…
Category
Content Marketing Software
Software for producing, distributing, curating and measuring marketing content at scale, for teams that need to publish more, prove what's working, and stop content sitting unseen.
21 businesses
Disqo is the most advanced platform for measuring how advertising works, empowering brands, agencies, and media companies to…
Keywee offers publishers and marketers a new approach to content distribution and performance measurement. Its revolutionary…
Photofy is marketing made easy for your business! Available on desktop and mobile devices, photofy enables you to create and…
Adsy is a content marketing platform - your hub for SEO, digital PR & content distribution - that began its journey in 2018…
Hushly’s is a buyer experience and conversion platform for B2B marketers. Hushly is the only B2B marketing platform in the market…
Outgrow old marketing! Interactive content is here to stay. We help you create beautiful, interactive calculators, quizzes…
Experience is the message. Relayto engages advanced algorithms to automatically revamp static content into interactive microsites…
Socialive’s end-to-end video creation platform is the fastest and most cost-effective way for anyone to record, edit, publish, or…
At slate, we revolutionize social content creation for brands. Our platform empowers social media teams to effortlessly craft…
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
Mavsocial is a simple and affordable social media management platform used by thousands of marketers, businesses, and agencies to…
Mavsocial is a simple and affordable social media management platform used by thousands of marketers, businesses, and agencies to…
Zoomforth is a website building platform, used by enterprise professionals to create customized websites (often referred to as…
Contently is a content marketing SaaS platform and services company that helps brands tell great stories. Our platform powers the…
Founded in 2007 and headquartered in Boston, Massachusetts, curata, inc. Is the leading provider of software empowering marketers…
Joomag is a leading content experience platform for creating and distributing high-design, personalized content at scale…
Revuze empowers brands with next-step actions, from the category down to the sku level, to streamline research across all…
Create bite-sized interactive journeys that show how your product works - and why it matters. Buyers grasp the full story in one…
Triberr is the go-to platform for content, social media, and influencer marketing. Imagine an end-to-end solution that…
The businesses in this category sell tools that sit around the actual writing or filming of content: they help teams build it faster without a designer for every asset, get it in front of people who wouldn't have found it organically, pull in content other people have already made (customers, creators, curators) instead of starting from scratch, and work out afterwards which of it actually did anything. Buy one of these and what changes is usually one of: a marketing team that used to wait on design now assembles branded assets themselves from templates; a piece of content that used to live quietly on a blog now runs as a paid placement across a network of publisher sites; a brand that used to beg customers for photos now has a pipeline of creator content arriving on a schedule; or a content calendar that used to be a spreadsheet now has real numbers attached to every post showing what drove engagement or pipeline.
People end up here because content has outgrown what the team can handle by hand. Common triggers: marketing is publishing constantly but nobody can say which pieces influenced a sale, so budget conversations become guesswork; a small team is expected to produce brand-consistent assets across regions or channels and every request goes through a bottlenecked designer; content gets published but reach is flat because there's no paid or syndicated distribution behind it, just organic hope; or the brand wants more authentic, user-generated material but has no process for sourcing, rights-clearing, or repurposing it. In each case, the volume or complexity of content has passed the point where ad hoc tools and manual effort keep up.
The providers split roughly along the stages of that content life cycle, and that's the first thing to compare on: some are creation tools (template-based design, interactive and long-form formats, digital publications), some are distribution networks (native advertising placements on publisher sites, paid amplification), some specialise in curation and sourcing (finding or commissioning creator and customer content), and some are analytics layers that sit across everything else measuring performance and attribution. Within each, the real trade-offs are: how much creative control you give up for speed in creation tools; reach versus placement quality and cost-per-click in distribution networks; how much sourcing and rights management is handled for you versus left to your team in curation tools; and how deep the attribution goes versus how easy the reporting is to actually use in analytics products. Also worth checking early: whether the tool integrates with the CMS, DAM or ad platforms you already run, and whether pricing scales with usage (content volume, ad spend, seats) in a way that matches how heavily you'll actually use it.