Xiq: where iq and eq meet AI to boost B2B sales and marketing! Xiq brings together generative AI (xgpt) with behavioral…
4.9
45 reviews
Category
Account-Based Marketing Software
Software for identifying, prioritising and marketing to named accounts using intent data, predictive scoring and coordinated multi-channel outreach.
Folloze is the AI-powered personalization platform that helps b6b marketing and sales teams create dynamic, relevant buyer…
4.8
41 reviews
Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as miele, beşiktaş…
4.8
11 reviews
Influ2 is built for the messy reality of B2B sales: - actionable contact-level intent. Spot the moment named buyers start…
4.7
37 reviews
Stealth mode
4.7
29 reviews
Recotap is an account-based marketing (ABM) & ad platform that helps B2B marketing & sales teams work together to precisely…
4.7
25 reviews
Adapt is a global B2B account intelligence provider with 500,000+ users and 61m+ high-quality business contacts. Adapt is a…
4.6
2640 reviews
Metadata is an AI-driven B2B digital advertising platform. You run the media strategy. AI runs the ads. By consolidating campaign…
4.6
242 reviews
Trendemon is a web personalization & account-based marketing orchestration solution - A goal-based journey orchestration platform…
4.6
62 reviews
Cyance, an expandi brand, is the leading provider of global, B2B intent data, delivering the most extensive reach for European…
4.5
20 reviews
Terminus is now part of demandscience - please visit demandscience: https://www.LinkedIn.com/company/demandscience/ Demandscience…
4.4
433 reviews
With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach…
4.3
159 reviews
Intentsify empowers B2B marketers to turn buying signals into pipeline by enhancing conversions among decision makers at priority…
4.3
16 reviews
Find in-market accounts at every buyer journey stage. By capturing buyer research signals across 20 distinct sources, lead onion…
4.3
12 reviews
When working with huge volumes of data, the ability to validate and resolve companies and buyers at the enterprise, SMB, or even…
4.3
99 reviews
We are a fast, lean tech company driven by a passion to empower individuals and companies in a market with massive potential…
4.3
11 reviews
Headquartered in walnut, CA, with offices in chennai, India, pipecandy is a vertical data-as-a-service company tracking more than…
4.3
35 reviews
Anaplan is a leading AI-driven scenario planning and analysis platform designed to optimize decision-making in today’s complex…
4.3
13 reviews
The Integrate Demand Ecosystem connects the essential data, technology and consulting services providers marketers need to…
4.2
70 reviews
Expandi jabmo, recognized in the 2024 gartner® magic quadrant™ for ABM platforms, powers account based marketing for the world's…
4.1
44 reviews
Since 2005, madison logic has empowered the largest and fastest-growing companies to convert their best accounts faster. Madison…
4.1
123 reviews
Pfl delivers authentic moments through data-driven, automated direct mail. We bring the measurement, personalization, and…
4.1
140 reviews
These vendors sell the infrastructure behind account-based marketing: tools that let you name the specific companies you want as customers, watch for signals that those companies are in a buying cycle, and then run coordinated campaigns — display ads, personalised web pages, email, direct mail — aimed at the actual people inside those accounts rather than at anonymous form-fills. Once in place, marketing stops measuring itself on lead volume and starts measuring account engagement: who at the target company is reading what, which departments are showing up, and whether the account as a whole is moving toward a buying decision. Sales gets a different kind of handoff — not a name and email address, but a picture of an account's activity across multiple contacts.
People go looking for this when the usual lead-gen approach has stopped matching how their business actually sells. That's typically a company with a defined, finite list of accounts it needs to win — often enterprise or complex B2B deals with several stakeholders — where inbound leads keep arriving from companies that were never going to buy, while the accounts that matter show no engagement at all until a deal is already half-lost to a competitor. Sales and marketing start arguing about lead quality, deals stall because only one buyer at the account was ever contacted, and nobody can say which target accounts are actively researching the company versus which have gone quiet.
The products differ mainly in how much of the problem they take on. Some are purely data providers, supplying intent or firmographic signals that you feed into your own CRM or marketing automation platform; others are full orchestration platforms that also build the ad campaigns, personalise the web experience and manage the workflow end to end. Predictive and AI-scoring vendors focus on telling you which accounts to prioritise; advertising-led platforms focus on reaching the people at those accounts wherever they browse. When comparing them, look at what signals they actually use (intent, technographic, engagement, or self-reported), how deep the integration goes with the CRM and marketing automation you already run, how many accounts and contacts the pricing model assumes, and how much strategic setup — segmentation, messaging, channel selection — is left for your team to do versus handled by the platform.