#paid is an award-winning creator marketplace that connects vetted creators with the world’s most recognizable brands, like…
4.8
195 reviews
Category
Social Media Marketing Software
Software for scheduling posts, tracking mentions, measuring performance and running influencer campaigns across social channels, for marketing teams who need to show what their social activity is worth.
Influencer Marketing Platforms 141Social Media Analytics Software 89Social Media Management Software 149Social Media Management Tools 2Social Media Monitoring Software 79
We help publishers around the world save time and increase performance with newsletter and social media automation
4.7
69 reviews
Build and scale a world-class creator program with grin. Thousands of industry pioneers-like skims, rhode, and gopro-use our…
4.7
311 reviews
Heyorca is the social media management tool that’s perfect for teams and agencies. Create, collaborate, and build communities all…
4.7
236 reviews
Freemium
Quintly is now facelift data studio. Please follow facelift at our main page: https://www.LinkedIn.com/company/facelift-brand-buil…
4.7
63 reviews
Brand24 is an award-winning app that helps you track & engage people talking about your company. Thousands of brands of all sizes…
4.6
213 reviews
Hypeauditor is an all-in-one solution for influencer marketers that provides essential tools for successful campaigns and goes…
4.6
86 reviews
The most completed AI-powered influencer marketing platform for worldwide brands and agencies, with a full stack of solutions to…
4.6
133 reviews
Later is the leading influencer marketing and social partner built on insight, not guesswork. We help brands choose the right…
4.6
284 reviews
A social media management tool built for fast-moving marketing teams. It’s the spot where you can create, plan, review, approve…
4.6
497 reviews
Socialinsider helps senior social media leaders instantly analyze competitors and industry performance, so they know what’s…
4.6
96 reviews
Agorapulse is the secret ingredient for social media managers and marketing leaders whose ambition is to drive real business…
4.5
857 reviews
Create #content that understands the assignment 💁♀️📝 manage your #mediamonitoring 📰 try buzzsumo, used by 100k+ #digitalpr &…
4.5
95 reviews
Creatoriq is the operating system for creator-led growth. Trusted by more than 1,300 global brands and agencies-including burson…
4.5
242 reviews
Fanbooster is an all-in-one social media management solution that efficiently allows you to track and also manage each and every…
4.5
820 reviews
Fanbooster is an all-in-one social media management solution that efficiently allows you to track and also manage each and every…
4.5
820 reviews
Founded in 2014 by jimit bagadiya and tejas mehta, socialpilot helps marketing agencies, brands, and businesses of all sizes…
4.5
458 reviews
Ez texting - the effortless way to start text marketing. Since 2004, ez texting has provided 230,000+ growing businesses and…
4.4
138 reviews
Popular pays is an all-in-one influencer marketing and visual content creation platform for brands of all sizes. Designed to make…
4.4
219 reviews
Not every brand gets social media right. Yours can. Keyhole helps top brands, agencies, and organizations measure what matters…
4.3
65 reviews
Mention is the leading tool for brand and media monitoring, social listening and reputation management for enterprises and…
4.3
437 reviews
Subscription
We help manufacturers and brands with actionable insights across amazon and their entire e-commerce marketplace presence. Get…
4.3
128 reviews
Traackr is the creator marketing intelligence platform for the world’s leading brands. Built for global enterprise complexity…
4.3
122 reviews
Quote-based
Influencer marketing platform for ecommerce & social commerce, helping brands & agencies generate online sales through creators…
4.3
113 reviews
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These are the tools that do the daily mechanics of running a brand on social media. That means scheduling and publishing posts across Instagram, X, Facebook, LinkedIn and TikTok from one calendar instead of five separate logins, pulling engagement and follower data into dashboards so someone can report on what's actually working, tracking every mention of a brand or competitor across the web so a support or PR team can respond before a complaint spreads, and finding, vetting, paying and reporting on influencers so that relationship doesn't live in a spreadsheet and a pile of DMs. Hire one of these and the change is concrete: fewer manual logins, a single approval workflow before anything goes live, and numbers you can put in front of a CMO instead of a screenshot of likes.
People start looking for this when the current setup has quietly stopped working. A marketing team is posting to each channel by hand and missing things, or several people are posting with no shared calendar and no idea what's already gone out. Mentions and complaints are being found by accident, days late, usually by a customer telling someone directly. Influencer spend is happening but nobody can say which creators actually drove sales, because the tracking is a mix of promo codes and trust. And when leadership asks for a report on social performance, it takes two days of copying numbers out of five different apps to produce one.
The providers here split roughly along the job they do: publishing and scheduling, analytics and reporting, listening and monitoring, or influencer campaign management, and some try to cover more than one. The real differences show up in the detail. Analytics tools vary in whether they pull data through official platform APIs, which is accurate but limits historical depth and what can be measured, or through other methods that go deeper but are less reliable. Monitoring tools differ in how wide their source coverage is — social only, or also news, forums and review sites — and how good the sentiment analysis is outside English. Influencer platforms differ in whether they're a marketplace of vetted creators you can hire into, or software layered on relationships you already manage yourself, and how seriously they check for fake followers. When comparing options, weigh channel coverage against your actual channel mix, check whether approval workflows match how your team signs off content, and look at whether pricing scales by seats, by posts, or by the size of your audience, since that decides what it costs you a year from now, not just this month.