Category

Social Media Marketing Software

Software for scheduling posts, tracking mentions, measuring performance and running influencer campaigns across social channels, for marketing teams who need to show what their social activity is worth.

95 businesses

Mentionlytics

London, England, United Kingdom

Mentionlytics is a top-notch web and social media monitoring platform that helps businesses of all sizes and industries…

4.9 58 reviews

Atribus

Valencia, Comunidad Valenciana, Spain

Atribus is a social listening and competitive intelligence tool where you can listen, measure and analyze what is being said…

4.8 17 reviews

deepdivr

København K, Capital Region, Denmark

Deepdivr is the best paid social media analytics and optimization platform on the market. Built by experienced marketers to suit…

4.8 41 reviews

Kontentino

Bratislava, Bratislavský Kraj, Slovakia

Plan and approve your social media content with ease and comfort! 🙌🏻 Now with Instagram stories auto-publishing and Google…

4.8 109 reviews

NapoleonCat.com

Warsaw, Mazovia, Poland

Napoleoncat - social media management tool for results-driven teams. Built for agencies, ecommerce brands, and multi-location…

4.8 58 reviews

#paid

Toronto, Ontario, Canada

#paid is an award-winning creator marketplace that connects vetted creators with the world’s most recognizable brands, like…

4.8 195 reviews

Sociality.io

London, England, United Kingdom

Sociality.io is an all-in-one social media management and intelligence platform trusted by global brands, businesses, digital…

4.8 21 reviews Subscription

Sotrender

Warsaw

Sotrender is a social media analytics software that helps marketers: Analyse current performance and ongoing campaigns (paid and…

4.8 94 reviews Subscription

YouScan

Kyiv Kyiv City, Kyiv, Ukraine

Youscan is a next-generation, AI-powered social listening platform. It's extremely powerful, easy to use, and affordable. Youscan…

4.8 49 reviews Subscription

Circleboom

Cherry Hill, New Jersey, United States

Boom your social circle! We create intuitive and easy-to-use social media products for brands, smbs and users to grow and…

4.7 41 reviews

Echobox

London, England, United Kingdom

We help publishers around the world save time and increase performance with newsletter and social media automation

4.7 69 reviews

HeyOrca

St. John's

Heyorca is the social media management tool that’s perfect for teams and agencies. Create, collaborate, and build communities all…

4.7 236 reviews Freemium

Lucidya is an AI-native platform for customer experience (cx) intelligence that manages entire customer lifecycles autonomously…

4.7 93 reviews Per user

quintly

Hamburg, Hamburg, Germany

Quintly is now facelift data studio. Please follow facelift at our main page: https://www.LinkedIn.com/company/facelift-brand-buil…

4.7 63 reviews

SentiOne

Gdansk, Pomerania, Poland

Sentione is a conversational AI platform. We develop technology providing state-of-the-art customer service automation based on…

4.7 35 reviews

Shareablee

New York

Now a part of comscore (nasdaq: scor) Shareablee was the first and only industry-level measurement solution for media companies…

4.7 14 reviews

Social HorsePower

Toronto, Ontario, Canada

Creating and managing brand ambassadors has always been a marketing fantasy. The logistical nightmare of managing that many brand…

4.7 51 reviews

SocialWeaver

Washington, District Of Columbia, United States

Everyone in your network can be a powerful advocate for your brand. Scale your marketing reach by directly engaging your…

4.7 11 reviews

Statusbrew

Wilmington, Delaware, United States

Statusbrew has 1:1 feature parity with industry leading smm tools and is generally lower priced for the same features, social…

4.7 174 reviews

Tribe Dynamics

San Francisco, California, United States

Tribe dynamics is now creatoriq! Creatoriq is the most trusted influencer marketing platform for organizations looking to advance…

4.7 152 reviews

Vista Social

New York, New York, United States

Vista social is your all-in-one social media management powerhouse. We deliver unparalleled value to brands, marketing agencies…

4.7 154 reviews

Afluencer

Sacramento, California, United States

- meet influencers and creators: "collab" at afluencer - Brands: find and hire influencer, micro-influencers and creators to…

4.6 277 reviews

Brand24

Wrocław, Lower Silesia, Poland

Brand24 is an award-winning app that helps you track & engage people talking about your company. Thousands of brands of all sizes…

4.6 213 reviews

Brybe

Los Angeles

Brybe, inc. Is disrupting the digital creator industry by democratizing influencer marketing and freelancer services with brybe…

4.6 21 reviews
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These are the tools that do the daily mechanics of running a brand on social media. That means scheduling and publishing posts across Instagram, X, Facebook, LinkedIn and TikTok from one calendar instead of five separate logins, pulling engagement and follower data into dashboards so someone can report on what's actually working, tracking every mention of a brand or competitor across the web so a support or PR team can respond before a complaint spreads, and finding, vetting, paying and reporting on influencers so that relationship doesn't live in a spreadsheet and a pile of DMs. Hire one of these and the change is concrete: fewer manual logins, a single approval workflow before anything goes live, and numbers you can put in front of a CMO instead of a screenshot of likes.

People start looking for this when the current setup has quietly stopped working. A marketing team is posting to each channel by hand and missing things, or several people are posting with no shared calendar and no idea what's already gone out. Mentions and complaints are being found by accident, days late, usually by a customer telling someone directly. Influencer spend is happening but nobody can say which creators actually drove sales, because the tracking is a mix of promo codes and trust. And when leadership asks for a report on social performance, it takes two days of copying numbers out of five different apps to produce one.

The providers here split roughly along the job they do: publishing and scheduling, analytics and reporting, listening and monitoring, or influencer campaign management, and some try to cover more than one. The real differences show up in the detail. Analytics tools vary in whether they pull data through official platform APIs, which is accurate but limits historical depth and what can be measured, or through other methods that go deeper but are less reliable. Monitoring tools differ in how wide their source coverage is — social only, or also news, forums and review sites — and how good the sentiment analysis is outside English. Influencer platforms differ in whether they're a marketplace of vetted creators you can hire into, or software layered on relationships you already manage yourself, and how seriously they check for fake followers. When comparing options, weigh channel coverage against your actual channel mix, check whether approval workflows match how your team signs off content, and look at whether pricing scales by seats, by posts, or by the size of your audience, since that decides what it costs you a year from now, not just this month.

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