Vocso is an iso 27001 certified software development company specializing in innovative solutions in software development…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
312 businesses
Carousel is powerful digital signage software for screens of all sizes, designed to keep your audience informed and safe. Deliver…
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Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…
Eventdex, a nextech3d.AI company, is upgrading the landscape of event technology through innovation, intelligence, and…
Eventtitans is an all-in-one event management and engagement platform to host either a virtual, in-person, or hybrid event. You…
We build measurement cmos and cfos can rely on. There is a difference between knowing your numbers and trusting them, between…
At ex ordo, we understand that scholarly events have specific needs. And we believe that these needs are underserved, with event…
Frizbit is a marketing tool that helps digital marketeers increase web traffic and revenue by combining web push notification (or…
Intuiface is the only no-code platform dedicated to the delivery of interactive digital experiences for digital signage and…
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Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.
Localclarity is a SaaS platform built for enterprise brands that need to manage and improve their presence across Google, apple…
Mandoe specialises in the development and implementation of customised digital advertising and marketing solutions. Focusing on a…
News monitors ab sweden is a leading provider of linguistic and cultural intelligence solutions. Our expert team uses the latest…
Nowsignage is a UK based multi-award winning digital signage platform, that delivers innovative and accessible digital signage…
Omnivex software makes managing your digital signage network easy. Easily collect, distribute, and present targeted real-time…
Pangea.AI is the first marketplace for vetted development agencies and fractional leaders-connecting top agencies and experienced…
Perenso is a leading B2B sales execution platform that helps businesses sell better - anything, anytime, anywhere. Perenso’s…
Plusthis is the leader in add-ons and strategies for small business marketing automation systems like infusionsoft, drip, and…
Showing 24 of 312 — 288 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.