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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
146 businesses
Demand signals is an organic search solutions provider that helps businesses generate organic search visibility and traffic.
Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…
Whether you’re a beginning blogger, experienced content marketer, ecommerce specialist, multi-national enterprise, social media…
Artificial intelligence marketing. Build your successful content marketing strategy in minutes instead of weeks! Ghostwriterai…
Gryffin is an SEO and project management software for digital marketing teams or companies that want to run their digital…
イノーバは、「売り手と買い手がともに栄える世界をつくりだす」というビジョンのもと、企業のマーケティングを支援するサービスを展開しています。 マーケティングオートメーションツール「cloud…
Innoventsoft helps startup to improve startups to gain brand visibility and generate leads from online search medium. We offer an…
Keywee offers publishers and marketers a new approach to content distribution and performance measurement. Its revolutionary…
All-in-one social media management solution. Our advanced scheduling, publishing and listening tools combined with sophisticated…
Bringing together an SEO since 2001 and a fortune 500 systems engineer, we build customizable, large-scale link building, SEO…
Plezi is a marketing automation SaaS for B2B companies looking to develop their inbound marketing strategy. Plezi is the…
Publing collects posts from social media platforms and displays these posts across pre-designed screens, websites, ad screens and…
SEO web analyst®™ all in one web marketing commando platform. Open a free account today! Https://www.seowebanalyst.com/ Since…
Wordlift is an AI-driven platform revolutionizing digital content strategy for e-commerce, news, and media. Our semantic…
Wriber helps busy people write high-performing blogs using artificial intelligence. Check us out at www.wriber.com.
Alps is an SEO and content marketing platform that transforms organic search into a performance channel. It helps you prioritize…
Clearscope helps brands get discovered on Google, ChatGPT, and whatever's next
Maglr is a design platform for creating interactive, visually engaging content that goes beyond what's possible in a standard…
Our newsletters engage your customers through curated content and help build relationships. We give businesses a way to provide a…
Stop drowning in confusing SEO audits. Take action with the semactic platform and get results. Fast. Semactic provides you with a…
Squeezecmm is an award-winning technology platform that tracks content marketing performance across email, community, social…
Xiq: where iq and eq meet AI to boost B2B sales and marketing! Xiq brings together generative AI (xgpt) with behavioral…
Advisorstream is the highest-rated marketing platform to help financial advisors drive growth through highly personalized…
Showing 24 of 146 — 122 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.