Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

296 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Apsalar

San Francisco, California, United States

Apsalar is now part of singular. Singular enables data-oriented marketers to connect, measure, and optimize siloed marketing…

5.0 2 reviews

Call Sumo

San Jose, California, United States

Callsumo helps businesses that depend on customer phone calls get and retain more customers. We easily identify opportunities for…

5.0 2 reviews

CamBuildr

Wien, Wien, Austria

Winning an election, engaging supporters or raising awareness: building a movement has never been easier. And still it’s hard…

5.0 1 reviews

CodeREADr

Boston, Massachusetts, United States

The codereadr SaaS platform is a cloud-based auto-id and data capture (aidc) solution which enables mobile apps to read, track &…

5.0 1 reviews

Contentware

Bethesda, Maryland, United States

Using AI and description of what you're promoting, contentware automatically creates an entire marketing campaign of emails and…

5.0 1 reviews

Coreprint

Cheltenham, England, United Kingdom

As the global leader in the provision of web-based solutions to the print, marketing, and creative sectors, our intuitive…

5.0 1 reviews

Creating Margin Digital Signage

Boise, Idaho, United States

Creating margin is a technology and services company specializing in digital signage and workplace management solutions. We…

5.0

dbaPlatform

St. Petersburg, Florida, United States

Local buying journeys start on major consumer platforms and these placements are critical to any locally-operating business…

5.0 2 reviews

Dise provides a partner-first in-store experience management (ixm) platform that enables integrators and retailers to orchestrate…

5.0 1 reviews

Eltropy

Santa Clara, California, United States

Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…

5.0 1 reviews

Multilearning is an edtech company operating worldwide with its head office in montreal. Catering to medical and scientific…

5.0 1 reviews

Exactag

Düsseldorf, North Rhine-Westphalia, Germany

We build measurement cmos and cfos can rely on. There is a difference between knowing your numbers and trusting them, between…

5.0 1 reviews

Eyefactive

Hamburg, Hamburg, Germany

Imprint: https://www.eyefactive.com/en/disclaimer We change the way people interact with computers: together! What has been…

5.0 4 reviews

Gammadyne Mailer

Overland Park, Kansas, United States

Gammadyne corporation is a developer of productivity applications for the windows platform. Since 1998, the company's unique…

5.0 5 reviews

habitate.io

Chennai, Tamil Nadu, India

Habitate is a no-code community platform that helps brands build communities on both app and website. Our clientele is spread…

5.0 4 reviews

Handysends is the premier reseller of twilio sendgrid’s email platform. Handysends is an arm of handy networks, a Denver-based…

5.0 3 reviews

Intuiface

Labège, Occitanie, France

Intuiface is the only no-code platform dedicated to the delivery of interactive digital experiences for digital signage and…

5.0 3 reviews

LadiPage

Ha Noi, Vietnam

Hệ thống giảI pháp tăng trưởng toàn diện cho thương mạI đIện tử bao gồm #ladipage, #ladiflow, #ladisales, #ladichat, #ladishare

5.0 1 reviews

LeadByte

Chester, England, United Kingdom

Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.

5.0 9 reviews Subscription

LeadStream

Distict, Lower Silesia, Poland

The masters is an agile software development agency, headquartered in the center of the European union. We develop beautiful web…

5.0 1 reviews

Live Access

Chicago, Illinois, United States

Master tour is the industry-standard platform for live event logistics. Used by the world’s top artists, production managers, and…

5.0 1 reviews
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Showing 24 of 296 — 272 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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