Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

310 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

AdAmplify

Vancouver, British Columbia, Canada

Accelerate your ecommerce revenue with deep insights you won’t find anywhere else. Drive unmatched revenue outcomes in your…

5.0 1 reviews

Audience Republic

Los Angeles, California, United States

Audience republic is a marketing platform for events. We work with 500+ venues, promoters, festivals, which feature names like…

5.0 1 reviews

Beetle Eye

Sarasota, Florida, United States

Beetle eye streamlines CRM and marketing tools in order to provide one powerful platform that helps you grow your business. As a…

5.0 1 reviews

BigMailer.io

New York

Email marketing for agencies, publishers, franchises, and creators Bigmailer.io saves you time and $$ with: - built-in…

5.0 14 reviews

BlueDot Email

Overland Park, Kansas, United States

Bluedot email helps you to create deeper connections with your audience through beautifully crafted and intelligent emails. Reach…

5.0 1 reviews

Cinch is a customer data experience platform built for B2C marketing teams ready to grow customer value, not just chase…

5.0 4 reviews

CircuPress

Indianapolis

Circupress is an email service provider built specifically for WordPress. Create, manage and track your email content just as you…

5.0 1 reviews

Cloud Contact AI

San Francisco, California, United States

Cloudcontactai is an AI-powered communication platform that helps businesses engage customers through sms, email, and voice…

5.0

Copernica

Amsterdam, Noord-Holland, Netherlands

Copernica is marketingsoftware voor e-mailmarketing, websites, mobiele- en geautomatiseerde campagnes. De marketingsoftware van…

5.0 6 reviews

Coresender

Szczecin, West Pomerania, Poland

Coresender is an email delivery service for your transactional and marketing emails. It replaces your email infrastructure so you…

5.0 1 reviews

EmailOversight

Glendale, California, United States

Emailoversight provides advanced email validation, threat assessment, and data append services that scale with your business. We…

5.0 1 reviews

eMaximation

Atlanta, Georgia, United States

Emaximation’s easy-to-use sales and marketing software helps franchisors capture, qualify, and convert more leads into sales…

5.0 1 reviews

FeedBlitz

Englewood Cliffs, New Jersey, United States

Whether you’re a beginning blogger, experienced content marketer, ecommerce specialist, multi-national enterprise, social media…

5.0 1 reviews

Folderly

Dover, Delaware, United States

Folderly is an all-in-one email deliverability platform to supercharge your email performance. Deep email deliverability fixes…

5.0 62 reviews Freemium

Forewards

Toronto, Ontario, Canada

Forewards makes it easy for small business owners, like you, to improve your online marketing efforts by embracing the power of…

5.0 1 reviews

Frizbit

Barcelona, Catalonia, Spain

Frizbit is a marketing tool that helps digital marketeers increase web traffic and revenue by combining web push notification (or…

5.0 14 reviews

Inbox Mailers

Orlando, Florida, United States

Inbox mailers enables businesses to email their subscribers at the time their subscribers are in their inbox. This drastically…

5.0 1 reviews

Inboxroad

Amsterdam, Netherlands

Email is je beste verkoopkanaal. Inboxroad is een nederlands email platform dat je helpt om van elke email een verkoopkans te…

5.0 1 reviews Subscription

itracMarketer

Toronto, Ontario, Canada

For over 15 years, itracmarketer has been developing innovative online marketing solutions for a diverse range of businesses. The…

5.0 1 reviews

JangoMail

Dayton, Ohio, United States

Jangomail is a unique email marketing platform that makes email delivery simple and customizable. Whether you are a web novice or…

5.0 1 reviews

Kevy

Atlanta, Georgia, United States

Kevy is an email marketing automation platform designed to help customers increase revenue through personalizing the online…

5.0 1 reviews

LeadByte

Chester, England, United Kingdom

Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.

5.0 9 reviews Subscription

MailBrainiers

Gurgaon, Jharkhand, India

The email marketing platform specially created for bloggers with all the email marketing tools you will ever need to reach your…

5.0 2 reviews

mailpipe

Tel Aviv

Mailpipe is an all-in-one marketing platform. We provide a wide variety of marketing solutions and help businesses communicate…

5.0 1 reviews
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Showing 24 of 310 — 286 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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