Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,470 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Cloudmattr

Las Vegas, Nevada, United States

Easily collect, manage and organize all user feedback, roadmaps, and changelogs.

4.3 2 reviews

Cnario Digital Signage Suite

White Plains, New York, United States

Established in 1999, ycd is a global provider of advanced digital signage (“ds”) software solutions, serving the retail, telecom…

4.3 10 reviews

Cogensia

Leicester, England, United Kingdom

Cognesia ltd is an information services company based out of 147 147 scudamore road, leicester, United Kingdom.

4.3 12 reviews

ContactMonkey

Toronto, Ontario, Canada

Contactmonkey is an internal email software that integrates with outlook, gmail, Microsoft teams, HRIS, and sms, allowing…

4.3 50 reviews

ConvertLoop

Colombia

Email marketing automation, email tracking and email follow up cheaper via your amazon ses or gmail account

4.3 8 reviews

Copysmith

Birmingham, Alabama, United States

Copysmith is a parent company of AI-powered writing tools. We're on a mission save content teams time and resources with AI…

4.3 12 reviews

Crowdbabble

Toronto, Ontario

Crowdbabble helps businesses improve social media engagement with their audience through powerful social media analytics and…

4.3 6 reviews

Crowdreviews.Com

Naples, Florida, United States

Crowdreviews.com is a premier community-based research and rankings platform based in naples, Florida. Our proprietary process…

4.3 7 reviews

CrowdTangle

Philadelphia, Pennsylvania

Crowdtangle is a content discovery tool for the social web. It is easiest way to follow what's happening on Facebook. Currently…

4.3 36 reviews

CustomerGlu

San Francisco, California, United States

Customerglu is a plug-and-play gamified customer engagement and retention platform. It enables brands to create interactive user…

4.3 4 reviews

Customer.io

Portland, Oregon, United States

Create personalized customer journeys that engage and convert with our versatile customer engagement platform. Scale, flex, and…

4.3 147 reviews

CustomPoint

Chicago, Illinois, United States

Rrd provides a complete portfolio of marketing, packaging, print and business services to the world’s most respected brands…

4.3

DataTrue

Vancouver, Canada

Datatrue is a leading SaaS tool designed to efficiently quality assure and monitor web analytics and media tagging deployments as…

4.3 3 reviews

D&B Rev.Up ABX

Jacksonville, Florida, United States

Dun & bradstreet, a leading global provider of business decisioning data and analytics, enables companies around the world to…

4.3 37 reviews

With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach…

4.3 159 reviews

Empowering users with the ability to seamlessly execute automated direct mail campaigns, you can use direct mail manager to…

4.3 2 reviews

DownToMeet

San Bruno, California, United States

Downtomeet is a platform to create, find, and attend group events, created by group organizers, for group organizers. We empower…

4.3 2 reviews

Dynamics

Cheswick, Pennsylvania, United States

Dynamics inc., founded in 2007 by jeff mullen, designs and manufactures intelligent battery-powered payment devices and advanced…

4.3 2 reviews

ebbo

Rocky Hill, Connecticut, United States

Ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two…

4.3 2 reviews

Eflyermaker is an email marketing software that lets you create beautiful emails in seconds

4.3 6 reviews

Elite Email

Toronto, Ontario, Canada

Elite email (www.eliteemail.com) is the award winning email marketing solution used by businesses around the globe. Try it for…

4.3 15 reviews

Email Blaster

Burcote, United Kingdom

Email blaster UK offer cloud based email marketing software. It couples a really easy to use front end interface (gui) with an…

4.3 28 reviews

Emarsys

Vienna, Austria

SAP engagement cloud (formerly SAP emarsys) helps organizations power unique engagement by connecting real-time customer insights…

4.3 359 reviews
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Showing 2,352 of 3,470 — 1,118 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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