Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,408 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

D&B Rev.Up ABX

Jacksonville, Florida, United States

Dun & bradstreet, a leading global provider of business decisioning data and analytics, enables companies around the world to…

4.3 37 reviews

With proprietary data and omni-channel activation like events, content, programmatic and chat, we cut through the noise to reach…

4.3 159 reviews

Empowering users with the ability to seamlessly execute automated direct mail campaigns, you can use direct mail manager to…

4.3 2 reviews

DownToMeet

San Bruno, California, United States

Downtomeet is a platform to create, find, and attend group events, created by group organizers, for group organizers. We empower…

4.3 2 reviews

Dynamics

Cheswick, Pennsylvania, United States

Dynamics inc., founded in 2007 by jeff mullen, designs and manufactures intelligent battery-powered payment devices and advanced…

4.3 2 reviews

ebbo

Rocky Hill, Connecticut, United States

Ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two…

4.3 2 reviews

Eflyermaker is an email marketing software that lets you create beautiful emails in seconds

4.3 6 reviews

Elite Email

Toronto, Ontario, Canada

Elite email (www.eliteemail.com) is the award winning email marketing solution used by businesses around the globe. Try it for…

4.3 15 reviews

Email Blaster

Burcote, United Kingdom

Email blaster UK offer cloud based email marketing software. It couples a really easy to use front end interface (gui) with an…

4.3 28 reviews

Emarsys

Vienna, Austria

SAP engagement cloud (formerly SAP emarsys) helps organizations power unique engagement by connecting real-time customer insights…

4.3 359 reviews

EmbeddedAnalytics

Pittsford, New York, United States

Embeddedanalytics is a company based out of 70 south st, pittsford, NY, United States.

4.3 9 reviews

Enginemailer

Petaling Jaya, Selangor, Malaysia

Enginemailer is an integrated cloud platform that offers database management, email marketing and transactional email. Its…

4.3 2 reviews

EnterpriseLead

San Diego, United States

Enterprise lead is the number one lead management platform software Enterprise lead was founder in 2007 with the idea of working…

4.3 2 reviews

eTrigue

San Jose, California, United States

Etrigue is a leading provider of "thru-partner" marketing-as-a-service capabilities and marketing automation SaaS products that…

4.3 42 reviews

Event Registry

Ljubljana, Slovenia

Event registry is an AI-driven news intelligence platform that helps organizations see what matters-before it matters. We monitor…

4.3 2 reviews

Eventtia

Miami, Florida, United States

Eventtia empowers marketing and event professionals to create unique experiences, attract high-quality leads, and build stronger…

4.3 20 reviews

Facelift Cloud

Hamburg, Hamburg, Germany

Facelift is a multiple certified software solution with all components for professional social media marketing on enterprise…

4.3 23 reviews

Feedly

Redwood City, California, United States

Welcome to feedly - the platform where businesses and curious minds stay ahead of the curve! We’re passionate about helping teams…

4.3 74 reviews

Fi analytics is a third party SaaS platform built for investment advisors, financial advisors, wealth advisors and portfolio…

4.3 8 reviews

FICO Analytic Offer Manager

Bozeman, Montana, United States

Fico (nyse: fico) powers decisions that help people and businesses around the world prosper. Founded in 1956, the company is a…

4.3

FindMyStore

Houston, Texas, United States

Searce is an engineering-led modern tech consultancy that empowers clients to futurify by delivering real business outcomes. Over…

4.3 10 reviews

FirstPromoter

Sibiu, Romania

Modern and reliable affiliate tool for subscription-based companies. Since 2017, our mission has been clear: to help businesses…

4.3 14 reviews
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Showing 2,328 of 3,408 — 1,080 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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