Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,361 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Ndash provides content creation software & services for B2B brands and agencies. Learn more at www.ndash.com.

4.8 22 reviews

News Exposure

Chicago, Illinois, United States

News exposure is a digital content solutions company specializing in media research, media monitoring, press release distribution…

4.8 39 reviews

NewsWhip

Leinster, Ireland

In today’s social and news landscape, stories don't just break in one place. They break everywhere, all at once. Newswhip by…

4.8 10 reviews

Nexweave

Mumbai, Maharashtra, India

Nexweave brings together the power of content personalization and interactivity to turn your data and content into a nexweave…

4.8 26 reviews

Nightwatch

Ljubljana, Slovenia

A team of pioneers set out on the mission to provide the market with an SEO tracking tool that has the ability to grasp…

4.8 37 reviews Per user

Oggvo

Seattle, Washington, United States

Oggvo makes it easy for small businesses to get discovered online by simplifying the customer experience from lead capture to…

4.8 97 reviews

Ometria

New York, New York, United States

Ometria is the first and only customer data experience platform (cdxp) built for retail brands. We're proud to help brands create…

4.8 21 reviews

Opinion Stage Quiz

Tel Aviv, Israel

Opinion stage powers marketers to create quizzes, surveys, and forms that drive higher engagement and get more responses. Unlike…

4.8 76 reviews Subscription

OptiMonk

Debrecen, Hungary

Optimonk is a professional popup builder that enables digital marketers to create high-converting popup campaigns in minutes. It…

4.8 126 reviews Freemium

Outgrow

New York, New York, United States

Outgrow old marketing! Interactive content is here to stay. We help you create beautiful, interactive calculators, quizzes…

4.8 261 reviews

PageFly Page Builder

Hanoi, Vietnam

Pagefly is a powerful page builder developed by Shopify experts. With seamless drag-and-drop and a robust library of elements…

4.8 15 reviews

#paid

Toronto, Ontario, Canada

#paid is an award-winning creator marketplace that connects vetted creators with the world’s most recognizable brands, like…

4.8 195 reviews

PheedLoop

Toronto, Ontario, Canada

Pheedloop is a true end-to-end on-site, virtual and hybrid event management and engagement platform. Pheedloop supports…

4.8 303 reviews

PickFu

San Francisco

Pickfu gives you fast, reliable feedback from real people, anytime you need it. It's the consumer research platform for everyone…

4.8 39 reviews

PinMeTo

Malmö, Skåne, Sweden

Pinmeto is a SaaS platform that connects multi-location brands with the biggest search, map, and social media platforms, letting…

4.8 14 reviews

Poptin

Tel Aviv, Israel

Poptin - improve your website's conversion rate. Engage & convert more visitors into customers! Get more subscribers, leads and…

4.8 43 reviews

Postly

London, United Kingdom

Postly is a content planner and scheduler. It enables the user to plan, review, approve, schedule social media posts and monitor…

4.8 26 reviews

ProTexting

Plano, Texas, United States

Protexting helps you communicate with your contacts more efficiently through a suite of highly interactive sms marketing…

4.8 59 reviews

QRTIGER

New York, New York, United States

Qr codes are used everywhere, but they don't always look appealing. We made a branded qr code generator that allows you to track…

4.8 109 reviews

Quickblog helps bloggers and content agencies create embedded, super-fast (amp compatible), SEO ready content, that ranks on…

4.8 54 reviews

Rejoiner

Newport, Rhode Island, United States

Most businesses don’t have the time or resources to optimize their email marketing. That means you leave money on the table-by…

4.8 26 reviews

RELAYTO

San Francisco, California, United States

Experience is the message. Relayto engages advanced algorithms to automatically revamp static content into interactive microsites…

4.8 199 reviews

Respona

Rockville, Maryland, United States

Drive more organic traffic to your website with mutually beneficial partnerships.

4.8 60 reviews

Revotas

Boston, Massachusetts, United States

Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as miele, beşiktaş…

4.8 11 reviews
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Showing 216 of 1,361 — 1,145 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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