Uxtesting inc. (uxtesting.io) is the leading remote user testing platform. We firmly believe that our business intelligence (bi)…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,087 businesses
Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use our product to automatically…
Venuerific, asia's leading platform for venue discovery and booking, empowers event organizers and venue owners with end-to-end…
Self-service networks is the leading provider of turnkey self-service solutions. Since 1996, we have helped a diverse range of…
Versus leverages a listen & ask™ approach while using online and offline tools to help local and global brands understand the…
Verticalscope is a technology company that has built and operates a cloud-based digital community platform for online enthusiast…
We started with helping businesses get found, get chosen and get engagement online through our suite of software tools. Then, we…
Viafoura's community operating system (communityos) is the managed infrastructure 1000+ media brands rely on to build direct…
Videoask is an interactive video platform that helps high touch businesses and services automate and scale their one-on-one…
Videopeel™ is the premier remote video capturing enterprise platform for video testimonials, research, ugc, recruiting…
Vidiq combines heart-led creator coaching with leading technology to unlock your true potential on YouTube. We provide an…
The smart software for digital advertising display boards from viewneo takes advertising and smart retail to a new level 1…
Bitly is your all-in-one connections platform for short links, qr codes, and landing pages, all backed by powerful analytics. We…
Viralsweep is a premium viral marketing platform that can help supercharge our business growth. With our suite of apps, you can…
Acquired in 2022, vision6 is now a constant contact company. Vision6 by constant contact is an iso27001:2022 certified email &…
Picscout’s image recognition technology unlocks the unmined data of visual content, through its visual API and visual-based…
Visualdna, a nielsen company, specialises in audience targeting, consumer insights and analytics by combining the science of…
Vontio provide call tracking, recording and analytics for sensible prices to businesses all around the globe.
Votigo helps brands and agencies plan, launch, and manage sweepstakes, contests, and giveaways with a secure platform and…
Voucherify is the incentive optimization engine for modern growth teams. Instead of static, generic promotions, it enables…
Technology is revolutionizing the future of marketing, but it also can create more work, more disruption and more complication…
Webbula keeps you always ready- with data that’s precise, up to date, and built on truth. We sharpen the data driving your…
Webengage is an advanced customer data and engagement platform helping consumer brands achieve higher lifetime value and…
Welcome to the webeo company page💜 Follow us for company updates (you might even get to see our some of our furry friends🐶) and…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.