Netcore offers a comprehensive customer engagement & experience suite that empowers marketers to create personalised customer…
4.5
84 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Newsai is a news intelligence platform for public relations professionals to monitor published content & discover influencers for…
4.5
1 reviews
Newsweaver is an award-winning communications software provider. Our market leading email platform lets you send branded…
4.5
1 reviews
Newz group is a media monitoring company that helps you stay in control of your image. We track print, radio, television and…
4.5
1 reviews
The nextbee engagement marketing platform helps businesses run successful referral and loyalty marketing campaigns every day…
4.5
11 reviews
Nudge, analytics, attribution & intelligence for content. Marketers get a holistic view of all their clicks, content, and…
4.5
10 reviews
Freixenet de mexico sa de cv is a food production company based out of localidad económica, mexico.
4.5
1 reviews
Nrt is a global technology leader in the design and development of next-generation fin-tech and guest and player engagement…
4.5
4 reviews
Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…
4.5
110 reviews
Founded in 2009 and backed by bebo founders michael and paul birch, onalytica is an award-winning influencer marketing software…
4.5
6 reviews
Bringing the power of enterprise CRM to your business. If you’re like most organizations, you have a collection of tech tools…
4.5
173 reviews
Subscription
Onvoard is an email marketing platform for ecommerce business. Merchants use onvoard to generate more revenue for their stores…
4.5
3 reviews
Open Web Analytics is a free and open source web analytics framework that lets you stay in control of how you instrument and…
4.5
1 reviews
Opiniion is an industry leading resident satisfaction software. Opiniion helps property owners and operators collect real-time…
4.5
2 reviews
Subscription
Optimal is a comprehensive user insight platform empowering product teams and UX researchers to make confident, data-driven…
4.5
12 reviews
Our platform aims to automate analysis, data integration, and Slack reports for brands and agencies.
4.5
10 reviews
Oriient delivers hyper-accurate indoor location services without the need for additional hardware installations. Our…
4.5
1 reviews
Ortto (formerly autopilot), is the world’s first complete marketing automation and analytics solution. We’re on a mission to…
4.5
425 reviews
Outlynk, a free bio link tool to drive traffic from TikTok, Instagram etc, trusted by the world’s best brands, creators and…
4.5
1 reviews
The most powerful outreach platform to help brands, publishers and agencies generate more leads, backlinks, and press mentions…
4.5
4 reviews
Pagemaker is on a mission to optimize your conversion rates with our simple-to-use landing page builder. Create an account…
4.5
43 reviews
Be your own Facebook page designer and give your business a great-looking and professional social media presence. No technical or…
4.5
1 reviews
Pageoy is an online web page authoring tool that allows users to easily combine words, images, videos, url links and e-commerce…
4.5
1 reviews
Pagewiz is the do-it-yourself landing page generator that lets you create, publish, and split-test landing pages on the fly…
4.5
1 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.