Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,409 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 714Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

LeadzGen

Dubai, United Arab Emirates

Leadzgen is one of the most powerful and user-friendly lead generation tools ever built in the history of marketing. Leadzgen…

4.5 1 reviews

Let's Plan

Holmdel Township, New Jersey, United States

Let’s strategize provides services that help enterprises realize their “real” potential while unlocking hidden gems within the…

4.5 1 reviews

Liana�Cloud Email Marketing

Oulu Fin-, Finland

Liana technologies is an international company specialized in digital marketing and communication software. Our clients are…

4.5 1 reviews

Limber

Bègles, Nouvelle-Aquitaine, France

For the past 10 years, limber has been helping companies to structure and manage their advocacy marketing approach. Our approach…

4.5 1 reviews

lin2

Tehran

. Create your own short link . Manage it . Analyze it . Grow your ads coversion rate.

4.5 2 reviews

linke

Tampa, Florida, United States

Leet creative helps real estate and fitness professionals turn their expertise into influence using video marketing solutions so…

4.5 1 reviews

Linkfire

Santa Monica, California, United States

Universal music enterprises (ume) is the global catalog and special markets division of universal music group. Working closely in…

4.5 1 reviews

Linkly

Grandville, Michigan, United States

Daffodil software is a leading software engineering partner that’s empowering 100+ organizations across the globe with innovative…

4.5 13 reviews

Linkody

Amsterdam, Noord-Holland, Netherlands

Linkody is a backlink management and 24/7 monitoring tool that helps SEO agencies, marketeers, brands, and site owners work on…

4.5 3 reviews

ListenFirst

New York, New York, United States

Our two-part solution empowers leading brands with deep, industry-specific social content insights-fueling smarter decisions…

4.5 32 reviews

Listen.lt

Paris, France

Smart links for music

4.5 1 reviews

Localistico

London, England, United Kingdom

Search is changing. Digital maps, powerful computers in our pockets, offline sensors - the way in which customers find, choose…

4.5 2 reviews

Locobuzz

Mumbai, Maharashtra, India

At locobuzz, we understand the power of meaningful customer interactions. Our platform, integrating AI, machine learning, big…

4.5 17 reviews

Locus

Toronto, Ontario, Canada

Eq works provides a smarter way to target customers using location behaviour. Using first-party, location-based behaviour…

4.5 1 reviews

Loquiz

Tallinn

Create mobile games, guided tours, scavenger hunts, team-building games and play on smart devices! #teambuilding #outdoor…

4.5 1 reviews

Lumen5

Vancouver, British Columbia, Canada

Lumen5 empowers your global team to create social media content in minutes. We work with enterprise brands, organizations, and…

4.5 63 reviews

Lumenad

Missoula, Montana, United States

Pathlabs (formerly lumenad, now an miq company). For almost a decade, lumenad supported marketers in their paid advertising…

4.5 1 reviews

Ie=edge,chrome=1" http-equiv="x-ua-compatible" /><meta content="width=device-width, height=device-height, initial-scale=1.0…

4.5 1 reviews

Magazine Manager

Fort Lauderdale Florida, Florida, United States

The magazine manager, a product of of mirabel technologies, is the global leader in magazine publishing software solutions…

4.5 23 reviews

MageMail

Boston, Massachusetts, United States

Magemail's mission is helping online retailers to increase revenue through stronger customer engagement. Products include uplift…

4.5 1 reviews

MailCharts

New York, New York, United States

Ecommerce email marketers use mailcharts to build and optimize email programs, track and report on competitors, and seek content…

4.5 2 reviews

Mailercloud

London, England, United Kingdom

Since 2013, mailercloud has expanded to become one of the largest and most extensive cloud-based email services, that resolves…

4.5 24 reviews

Mailmodo

San Francisco, California, United States

Mailmodo is a complete email marketing solution enabling users to create and send app-like interactive emails to improve email…

4.5 37 reviews

Mailmonitor.com: elevating email deliverability and performance since 2010 Mailmonitor specializes in comprehensive email…

4.5 3 reviews
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Showing 1,776 of 3,409 — 1,633 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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