Pushpushgo is a messaging platform designed for a seamless customer journey across web and mobile. Our scalable solution helps…
4.8
3 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Your trusted source for lead gen & call tracking solutions Since 1990, 800response has been offering 1-800 numbers, vanity…
4.8
Most businesses don’t have the time or resources to optimize their email marketing. That means you leave money on the table-by…
4.8
26 reviews
Drive more organic traffic to your website with mutually beneficial partnerships.
4.8
60 reviews
Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as miele, beşiktaş…
4.8
11 reviews
Slicktext is the #1 rated sms marketing service. Since 2012, slicktext has helped brands create valuable relationships with their…
4.8
500 reviews
Subscription
In 2016, our founders started smartrmail as a side project as they were growing their online art marketplace, bluethumb. At the…
4.8
18 reviews
Per user
Socialive’s end-to-end video creation platform is the fastest and most cost-effective way for anyone to record, edit, publish, or…
4.8
13 reviews
Storyly is an AI-powered content experience platform for mobile commerce. Built for mobile-first engagement, it enables smart…
4.8
86 reviews
Subscription
Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…
4.8
51 reviews
Telemetrytv is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate…
4.8
91 reviews
Thnks enables sales and customer success teams to build stronger business relationships through gratitude. We provide a digital…
4.8
28 reviews
Tremendous is the global platform built for businesses to send thousands of payouts to anyone, anywhere, for free. Recipients can…
4.8
354 reviews
Uplifter is an all-in-one link management platform, that takes the complexity out of campaign tracking. Ditch the messy…
4.8
2 reviews
Uxtweak is the user research platform helping teams effortlessly recruit and manage participants, conduct studies, analyze data…
4.8
27 reviews
Quote-based
We are a “self serve” influencer advertising platform helping brands to experience the power of authentic content & influencer…
4.8
3 reviews
Whova provides intelligent event technology solutions by creating authentic audience participation and engagement and simplifying…
4.8
1020 reviews
Yapp is the easiest and most affordable way to create mobile apps for events, conferences, meetings or groups. Our clients range…
4.8
23 reviews
One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…
4.8
221 reviews
Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…
4.8
149 reviews
Accelevents is a modern, enterprise-ready event management platform built for organizations that need flexibility, speed, and…
4.7
84 reviews
Hello, we’re air360! The AI-powered digital experience analytics platform that helps busy teams monitor and optimize their…
4.7
11 reviews
Alyce by sendoso is the AI-powered B2B gifting platform that’s redefining direct mail, swag and gifts with its scalable…
4.7
491 reviews
Apptweak is an app store marketing & intelligence platform driven by data science, enabling mobile leaders to optimize their…
4.7
97 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.